Before we could write, film videos, watch TV, or tweet, stories served as the way to share information and convey data.
But even in the digital age with information coming at us from every angle every second, it’s the power of stories that compel us to buy, that make our customers trust us, and it’s how the best marketers convey information.
Cisco’s new Built for the Network campaign is helping us to reach out to customers through videos and success stories that we’re currently rolling out via television, print, digital, mobile and social media. These stories showcase the power of Cisco and its partners and we want to ensure that you have the tools to spread the word, through this and your own campaigns. I would also like you to participate and will show you how.
First, watch the most recently launched commercial.
Keep reading for details on how to participate in the campaign and reach more customers. (It could be your business featured in an upcoming commercial or video.)
Here I talk about a case study prepared by Mainstay Partners LLC, an independent consulting firm, who interviewed with the manufacturer’s executives, IT executives and IT planning personnel. The case study looks at GM’s Cisco-based Plant Floor Controls Network (PFCN), and found out the following about what it is, what it does, how it help’s with General Motor’s Business challenges, and where GM goes from here. Read More »
Nearly, twenty thousand fans in seats, all connected, all sharing the same exciting sports experience. Taking and posting pictures to Facebook throughout the game, using Smartphones to stay in touch with friends and tweeting exciting game moments. They use free mobile apps to play team trivia games and earn points at the concession stands. They look up sports stats, check traffic, and buy tickets for the next game. Never a dull moment.
Located in Kansas City and opened in 2011, LIVESTRONG Sporting Park is an innovator in every sense of the word. It is home to a sport that is a relative latecomer in the U.S. – soccer – and it features the world’s most advanced technology – to enable the fans who refuse to be simply spectators. Read More »
Following the economic turbulence of the “Great Recession,” Toyota felt the need to improve its revenue structures. These earnings are directly linked to advanced work performed by knowledge workers in areas such as research and development on new cars, production, and sales. Toyota also wanted to shorten its product time-to-market to maintain its competitive market lead. The firm turned to the Cisco Internet Business Solutions Group (IBSG) to help Toyota determine where improvements could be made and how to implement them.
While 2012 will be the Year of the Dragon, according to the Chinese zodiac, in IT 2012 will be the year of the cloud. And not just one big cloud, but many clouds.
This world of many clouds means numerous opportunities for Cisco partners to offer customers, whether it’s building clouds, selling cloud services, or designing and implementing cloud-ready networks.
To help ensure partners have a successful Year of the Cloud, today Cisco is announcing a set of cloud capabilities called CloudVerse to help partners build public, private, and hybrid clouds for customers — bringing together the intelligence of the network, the power of the data center, and the flexibility of cloud applications.
Here’s just one example of a unique offering: Cisco partner Logicalis built a customized hosted cloud solution for its clients. Watch this video to find out how they did it. Keep reading to learn about new CloudVerse services and technologies.
There’s no arguing that cloud usage is on the rise. By the year 2015, 50% of all CIOs expect to operate the majority of their applications and infrastructures via the cloud. And global cloud traffic will increase 12 times to 1.6 zettabytes per year – that is the equivalent of more than four days of business class video for every person on the planet.
Despite this meteoric increase in cloud usage, it’s still common for customers to tiptoe into the realm of cloud or shun it altogether, citinglack of cloud talent, concerns around overall user experience, security risks, and cost as major inhibitors to cloud deployment. That’s where Cisco and our partners come together to provide deep expertise in strategy, planning, design, implementation, and optimization.
What are the specific new technologies and services in CloudVerse? Read More »