In this video, Wim Elfrink, Chief Globalisation Officer and EVP, Cisco Services, announces the launch of ‘Intelligent Urbanisation’, a global initiative to help cities around the world use the network as the platform to become more intelligent and sustainable. With 500 million people getting urbanised over the next five years and 100 new one million-plus cities being built by 2025, urbanization is impacting citizens, governments, industries and above all the environment. Today the 20 most populous cities alone are responsible for 75 percent of the planet’s energy consumption. And the ability to sustainably balance social, economic and environmental resources is more urgent than ever before. Cities that run on information, however, will be able to transform the quality of life for citizens, drive economic growth and improve city services and management. Bringing together a broad portfolio of products, services, partners and solutions across Cisco, the Intelligent Urbanisation initiative is initially focused on intelligent, sustainable security, transportation, buildings, energy, healthcare and education -essentially the build out of a new ecosystem. We see this as a major global market transition being driven and enabled by the network; and we intend to be the leader of this emerging industry.