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Ahmed Arshad

User Experience

As part of The Design Group within the Collaboration Technology Group, Ahmed leads teams to create digital products that users love. He does so by continuously observing user behavior, simplifying the design to its essence, and creatively innovating in new products.

In the past 14 years, he has successfully taken new consumer and business products from ideas to inception to positive inflection. Many of them have resulted in measurable increases in engagement and revenue for startups and Fortune 500 companies.

Articles

May 16, 2017

COLLABORATION

Product Adoption: The Overlooked Phase of User Experience

2 min read

The billion dollar opportunity in user experience goes beyond the product itself. It is at the often-forgotten tail end of the customer's journey: User adoption. When buying and deploying new products, make sure the user experience – of both the product and the adoption cycle – is part of your strategy.