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Cisco Wins Two Business Marketing Association Awards

July 13, 2011 at 10:30 am PST

Every year, the Business Marketing Association honors “people who, knowing the difference, refuse to take the easy way out” and successfully balance style with results. This year, we’re excited to be the recipient of 2 “Awards of Excellence” in the Business to Business category:

  • Award of Excellence – New Product Launch:  Cisco Videoscape

The Cisco Videoscape solution is “a service provider solution that lets consumers bring together content from pay TV, online, and on-demand sources. They can then combine content with social media, communications, and mobility to create a truly immersive TV experience.” The campaign started months before the official launch at the Consumer Electronics Show (CES) 2011. Awareness building using social media included the “What If Your TV Could…? contest, which invited people to Read More »

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