Last year was one of the biggest years for retail data breaches, with credit card data from well over 106 million shoppers stolen from two of America’s largest retailers alone. The attacks shook consumer confidence, eroded brand loyalty, and cost the industry millions of dollars.
Even though the retail and security industries have been talking about compliance and security for more than a decade, breaches continue. And while research shows that compliance with PCI DSS has improved in recent years, it also shows that staying in compliance as demonstrated by passing interim assessments is another matter. Furthermore, compliance doesn’t always equal security, as it tends to focus on blocking attacks at the perimeter. Stopping attacks in the first place certainly is important, but it isn’t sufficient in an era when attackers are innovating at a pace we’ve never faced before.
Read my blog here to learn more about how to create a hyper-relevant experience for shoppers at a time when security has become a driver for consumers’ trust. To dig deeper into the elements of a threat-centric approach to security, be sure to also read our new white paper, Enabling Retail Business Innovation with Threat-Centric Security.
Great points here. Security is essential for retailers now after the events of 2014. Customers want to know their information is secure. Thanks for sharing this!
Comments are closed.