If you feel like you’ve seen a lot of Webex marketing recently, don’t worry – you weren’t seeing double. We heard you loud and clear. You wanted to see Webex out in front of our customers, leading the way. You needed it to be clear that Cisco Webex is the simplest, most secure, and most reliable collaboration platform. Well, we listened; we took action; and that is exactly why you’ve seen and will continue to see all those Webex ads!

Cisco recently launched a major Bridge to Possible Webex media campaign with extensive placements across top-ranked TV news stations, major print outlets, social media and more. We made this incremental investment in Webex to provide you, our partners, with the air cover needed to get in front of customers and maximize our opportunity during this critical time.

That’s not all, it gets even better. I’m thrilled to share that partners can take advantage of the momentum that Cisco kickstarted with media, with the brand-new Bridge to Possible Webex campaign available in Marketing Velocity Central!

This is a free campaign available to execute within the Marketing Velocity Central platform itself. Campaign assets are easy to download and share with your relevant internal stakeholders before you launch. This campaign was designed to help you effectively amplify the Webex value proposition, demonstrate our product differentiation and seize the opportunity that is yours for the taking!

Our comprehensive go to market campaign sets you up for complete success with:

  • Planning – Guidance from Cisco marketing experts
  • Marketing – Ready to launch, co-brandable and customizable assets to help convert Enterprise Trials, block out the competition, lead with the Webex Platform and grow your services footprint!
  • Selling – Call guides, bundles, incentives and more to easily drive demand

There’s never been a better time to go big with Cisco Webex. Together, we can solidify our position as the world’s largest, most secure, simple and reliable collaboration platform on the market. Leverage this campaign to help ignite your seller’s pipeline with viable leads and continue to nurture those opportunities through close.

During this unprecedent time, we’re here to help.   We are in this together with our partners to help customers respond with immediate needs, reflect and plan for the next 3-6 months, reimagine work in the new normal, and rebound with new strategies!


Boon Lai

Vice President

Global Partner Marketing