If you’re one of the thousands that are going to be descending on Barcelona at the end of January for Cisco Live! Europe, you’re going to be in for an excellent time. But you probably already know that.

If you’re a Cisco Live! rookie, you’re wondering what Cisco has in store for you. The answer is that you’re going to be surrounded by all of the latest Cisco innovations and some of the most intelligent people that you’ve ever heard speak. Once you get to Spain and walk around the venue, you might be a little overwhelmed, but trust me, you’re going to learn a lot.

Whether you’ve been to ten Cisco Lives or this is your first one, the good news is that no two conferences are alike. There’s always something new and interesting to be found.

Held at the Fira Barcelona Gran Via from January 27 through January 31, Cisco Live! is more than just a technology conference, it’s a place to check out the latest Cisco offerings, and take in some of the best Innovation Talks. It’s a great place to catch up with colleagues old and new. Cisco pretty much takes the entire city over and you can’t grab a sandwich without bumping into a person who’s wearing a Cisco lanyard. So make sure that you say hola. Or hello. Or bonjour. Or guten Tag.

This year’s event theme is “You make possible” — which means that the focus is on you and how you’re able to dream of a better world with the right technology. We understand that you’re technically gifted, but we also know that you’re some of the most creative people on the planet. That’s why we’re asking you to take an even larger view of what’s possible with Cisco technology.

Richard Browning, the Founder and Chief Test Pilot of Gravity Industries will be providing the Guest Keynote on Thursday. We don’t know exactly what he’s going to talk about, but this is one keynote that you need to be at. During the Opening Keynote, there will be plenty of Cisco’s top executives discussing their products and talking about what’s on tap for the future. Add in the Innovation Talks that are peppered throughout the event, and your brain is going to be chock full of information by the time you’re on your way home.

Last year’s Cisco Live! Europe saw record-breaking attendance of almost 16,000 going to the conference. These folks were from a variety of industries, from utilities and energy professionals to those in the technology and service provider field, to government officials, to those who represent retail and media interests. Whatever audience you’re a member of, you’re bound to find someone with the same interest.

And it’s not just all Cisco, all the time. Last year over 130 Global Partners exhibited at the World of Solutions. So, while you’re going to get a heaping helping of the new products that Cisco has to offer, you’re going to be able to see what other new products are going to shape the tech world for years to come.

Haven’t registered yet? (You’d better hurry, time is running out!) Or want more information?
Join Us for Cisco Live 2020



Byron Magrane

Product Manager, Marketing