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Cisco and NBA All-Star 2011

It’s All-Star season again!  This week the NBA will bring together the most talented and passionate players in the world for a global celebration of the game.  Leveraging our partnership with the NBA, we will demonstrate how Cisco technology is enhancing the sports experience for fans around the world, both inside and outside the arena. This year we will use Social Media channels to help tell the NBA and Cisco story. From blog updates, twee…

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From Rust to Gold: The Olympics Makes East London the Ultimate Winner

The Olympic torch hasn’t been carried into the Opening Ceremonies yet – it’s still a year and a half away before the Summer Games consume London – but there is a crescendo of energy that is already palpable as you tour the main site where the competition will play out. East London, a community that has longed for rejuvenation, is finally getting it. At Cisco Live! Europe, held a few days ago in London, we had a chance to tour the expansive const…

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Where are you? Location and Media – How location awareness will affect rich media applications

Does it really matter where you are? Increasingly it might; even for the rich media applications that customers are starting to deploy on their networks. Location services are already emerging as a powerful transformative force in consumer electronics. Smartphone applications can already use your location to do anything from finding you the nearest Thai restaurant to locating the nearest available parking space. Increasingly essential tools for…

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Countdown to the Big Game: Cowboys Stadium and the Evolution of the Connected Fan

…anization that understands and embraces the rapid pace of technology innovation and the need to future-proof its stadium. By partnering with Cisco to deploy leading technology solutions, the Cowboys have a stadium that can meet fan expectations today and well into the future. The Cowboys understood they would need technology solutions that would provide a dynamic high-definition experience for fans, the flexibility needed to offer advertisers and…

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Big, Bigger, And Then Texas Stadium

…ut I’d have to say that for me, the meeting of the week award goes to a wireless deployment site visit at Cowboy Stadium with an all access pass. The scale and scope of that building is beyond hyperbole. There simply is no single word to describe the Cowboy Stadium. It turns out that $1.3 billion buys an awful lot of steel, glass, concrete, and electrical infrastructure. For the Super Bowl there next week, you’ll be spending approx $23K per seat…

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