Gartner Data Center 2011, London and Vegas, are over, what are the emerging trends to close out 2011 and lead into 2012?
Cisco was actively involved in both events. The booths and speaking sessions were great opportunities to listen to the IT decision makers, evaluate emerging industry trends, and introduce the Cisco Unified Data Center.
Thanks to all of you who stopped by in person. For those of you not in attendance, here are some highlights.
Giuliano Di Vitantonio, Cisco VP Data Center and Switching Marketing, Presenting Cisco Unified Data Center
Cisco hit an important milestone recently: in just over 2 years, well over 9,000 customers worldwide have deployed the Unified Computing Solution (UCS) in their data center. In that time, Cisco has amassed a dozen top industry awards, supported over 10,000 applications, held 51 world-record performance benchmarks, and achieved over $1 Billion annualized run-rate. Customers across every industry vertical have put UCS to work in a myriad of environments: business analytics and data warehousing, mission critical CRM, ERP, enterprise collaboration, email, databases, RISC migration, and in a very big way – desktop virtualization. Read More »
Have you ever sat in on a TelePresence meeting? It really makes you think about how technology can make distance disappear, and bring together people across a wide geography for the purpose of collaborating and sharing ideas. Such is the case with the National Townhall on Desktop Virtualization I participated in recently, along with VMware.
Seven industry experts from seven US cities, discussing the impact or key learnings of implementing desktop virtualization in government, healthcare and education. I was joined by my colleague Chris Westphal of VMware, and our panelists, bringing firsthand experiences of their journey to desktop virtualization. If you want to attend the interactive webcast of this event, please click here – I think you’ll find it incrementally valuable if you’re on the verge of a pilot, proof of concept or just researching your options.
This experience reminded me of something important regarding the transformation of the user desktop as we know it. Immersive business video is increasingly becoming a modality of enterprise collaboration that workers will depend on to be productive. Consider the fact that ten people had meaningful discourse in this session, without any of them having to board a plane. IP telephony is the same – we can’t imagine a day without access to our phone. So when we talk about using virtual desktops making people more productive, and making business more agile, it makes total sense that we expect by extension of that premise, voice, video and virtual desktops to converge in a single workspace that’s accessible on any device, anywhere. We depend on all of these modalities to be effective, not just one.
In the US, we’re running a 7-city tour, training Partner Sales Reps & SEs on Cisco Intelligent Automation for Cloud. We’ve just finished training in a fourth city, including Cisco reseller, system integration and technology Partners from the Western Hemisphere. Meanwhile, in London this week, leaders from the Intelligent Automation Solutions Business Unit are conducting sales enablement training for Partners as well as Direct Sales Reps and SEs from all over EMEA. On either side of the Pond scores of people are being brought up to speed on how to identify, qualify, and sell Cisco’s Cloud management solution.
Here in London, a handful of different languages ask the same question “How do we clearly and compellingly articulate the value of cloud computing and cloud management to our customers?”
For the last decade, IT organizations have faced the challenge of managing budgets that are 70-80% channeled towards maintenance costs while business demands are growing faster than ever. The result is that many requests for new projects have to be turned down and more and more business opportunities are missed.
If we look within the data center, the majority of the costs is associated with people and software, but the the root cause of those costs is legacy infrastructure that is very complex and expensive to manage. The flaws of this legacy infrastructure are often masked by layers of complex management software, which have developed to stitch together systems that were not designed to be integrated.
Legacy infrastructure prevents business agility and financial efficiency because it was not designed for environments like Cloud that require fast deployment, automated provisioning of resources, open-API’s, and “self-service” consumption models by business users. Nor was it designed for environments where physical and virtual resources have to co-exist. Finally, it assumed operational models that can’t meet the Performance, High Availability and Security requirements in the context of workload mobility and deep integration between compute, network and storage environments.
As a result of all this, Data Centers have evolved towards an accidental architecture that still contains too many silos of applications that are difficult to maintain and manage.
For these reasons, Cisco has created the Unified Data Center platform, which provides a new approach to design the data center infrastructure and prepares our customers for the opportunities that Cloud will bring along in the future.
Cisco has a long history of anticipating the convergence of technologies in an effort to reduce costs, streamline operations, or unlock new ways for the business to leverage technology. Cisco has a deep understanding of these transitions, having helped reshape the industry numerous times in the past, most notably with the convergence of voice and data. We are now doing the same by bringing together Compute, Network, Storage and Management within and across Data Centers.
Successful transitions involve new ways of not only thinking about the business challenges, but also about designing the underlying technologies to be agile, efficient, and simplified. Bolting together existing technologies doesn’t deliver the desired result.
A Unified approach is needed to unlock this new business potential.