You’ve all heard the saying “think outside the box” when encouraging someone to be creative and come up with new ideas, new ways to do things, new ways to…..just about anything. Well, I’d like to take a small twist on the well-known saying and talk for a moment on how deploying outdoor Wi-Fi access points should be something you should be “thinking” about.
We all know that here in late 2013 almost everywhere you go, you can pull out your laptop, tablet, or smartphone and you will find Wi-Fi coverage, be it at your workplace, at a coffee shop, or in a retail store. Why is Wi-Fi coverage so pervasive in these areas? Because connecting to Wi-Fi access points and the data network behind them makes employees more productive, enables the coffee shop to be the new remote office (while selling more coffee and cakes), and provides the retail store the ability to gather analytics to better target offers for their customers.
Now let’s think about expanding this coverage to outdoors….outside the buildings. The same holds true. Providing Wi-Fi access in the surrounding outdoor locations frees up employees to take their laptops outside and enjoy a nice, sunny day while still being “online” for secure corporate email and business tools. It allows the employee to connect to that important WebEx meeting he is running late for as he pulls into the parking lot. It allows the retail store to engage with customers thru Cisco’s Connected Mobile Experiences (CMX) earlier and push offers to them as they walk in from the parking lot, perhaps pulling customers headed to nearby stores who might otherwise not have stopped in.
Aironet 1530 Series Outdoor Wireless Access Points: Click to see comparison table
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Tags: access point, Aironet, building, byod, corporate email, coverage, location, network, outdoor, parking lot, secure, security, wi-fi, wifi, wireless, wlan
Last month, over 100 Cisco Australia employees from Technical Services, Advanced Services, Service Sales as well as TAC, HR, IT & other functions took part in the Carnival of Change – a fun carnival themed event to launch the Cisco Global Hunger Relief Campaign (GHRC). The Cisco GHRC campaign is a food drive that runs until December 31st, 2013 with the aim of feeding the needy with proceeds in the New South Wales (NSW) region to go to the NSW Foodbank – a charity which aims to end hunger in Australia.
Giving back is something that is ingrained in Cisco’s culture and it was such a delight to see so many employees brave the rain at Gore Hill on the North Shore of Sydney on Nov. 12, 2013 to take part in the fundraising efforts on this day. Here are some of the great outcomes:
- Raised close to $3,600 in direct donations
- $1,500 in online donations, to be triple matched by Cisco
- Over 100 tinned meals to be donated to NSW Foodbank
- Logged almost 150 Australian volunteer hours towards the Cisco Global Hunger Relief Campaign
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Dreamhack Winter 2013 in the small city of Jonkoping in central Sweden claims to be the world’s largest digital event. I was skeptical at first, but when I arrived for the event, I was completely amazed at the scale of things in this tiny part of the world where its only bright for 5 or 6 hours during day this time of the year.
Of course, the amount of daylight didn’t impact one bit the large numbers of people streaming into the event venue well before opening time on Thursday afternoon.
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Tags: analytics, Connected, connected mobile experiences, connectivity, Dreamhack, innovation, internet, jonkoping, location, location analytics, location based services, Millennial, mobile, mobility, network, platform, telia, wi-fi, wi-fi location, wifi, wireless
Competition is the sign of a healthy market; and the recent increased cadence of venture investment focusing on startups in the video market underscores what Cisco knows well: video plays a key role in business today, and will play an even bigger role tomorrow. As the old idiom goes, a rising tide lifts all boats. As video becomes more pervasive in the enterprise, the opportunity for an industry to rally around the movement might create more competition. But in the end, it is about driving more innovation and better economics so that we all win – customers, partners and vendors.
The opportunity to change and influence the way that people collaborate, engage with one another, and communicate is exactly why I decided to join Cisco and lead the Collaboration marketing team. One of the things that has struck me recently, however, is that the perception in the market is that Cisco is only delivering solutions geared at the absolute high end of the market. The fact is that Cisco was a high-end pioneer in the video market with innovations around immersive telepresence; absolutely true. No one will refute that. The little known fact is that Read More »
Tags: Cisco, collaboration, intelligent video collaboration, pervasive video, TelePresence, video, videoconferencing
It’s hard to believe that over eight years have passed since I started working with Cisco. Along the way, I learned so much from peers, the industry, and about myself. As I get ready to pursue a new adventure outside of Cisco, I wanted to share some key learnings I think may be helpful to other digital and social media professionals and give a shout out to a few people!
Top 5 Learnings for Digital and Social Media Professionals
Top 5 Learnings for Any Digital and Social Media Professional
- Carve out an individual online persona that is true to yourself and is relatable to the audience.
- We all have expertise to offer in our roles and throughout the socialsphere. Share this knowledge and make an impact in a collaborative way. It may take time, so patience is a must. Look for ways to share and interact with others, where ever its most comfortable for you. (I personally find LinkedIn, Twitter, blogging, and Pinterest to help me create and develop these relationships.) Read More »
Tags: Cisco, ciscosmt, content marketing, digital, education, Executive, information-sharing, learning, mentoring, mobile, social, social learning, social media, social media strategies, social networking, training