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Neil Reid

Neil Reid

Senior Business Development Manager

Neil Reid has been at Cisco Systems since 1999, and is the Senior Business Development Manager on their U.S. mobility channels team. He has been in high technology for over twenty years with most of that in unlicensed wireless technology.

He is an internationally invited speaker to industry and academia on mobility subjects ranging from value propositions and success metrics for executives and graduate business schools, to complex RF propagation and project sequencing for engineers. He has published three books worldwide on wireless technology through McGraw-Hill of New York, the second of which became a best seller, the third released in June of 2010 entitled “The Why of Wireless”.

He founded the Systems Engineering Virtual Team for mobility at Cisco in 1999, and co-wrote numerous wireless engineering certification courses for Cisco training partners. The current wireless written CCIE certification course for engineers was initiated in 2000 by Neil who wrote the first four course drafts, and the first outline of the CCIE and CCNA written wireless exams used today.

He is the originator of detailed mobility sales analytics and smart sales targeting for the U.S. mobility channels team, which has been incorporated into the standard operating practice of some of Cisco’s top partners. He is also the originator of Optimal Project Sequencing which is a methodology for IT project management in use by numerous Cisco partners and customers.

His current responsibilities with major Cisco mobility partners include practice expansion, economic cycle resilience, and resolving complex engagement issues with major mobility customers.

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