VALUE framework

Matt O'Brien breaks down Cisco's V.A.L.U.E. Framework and how it can help partners achieve maximum value from Cisco solutions.

It’s easy to understand the value of adoption from the customer’s perspective, at least on the surface. But there’s a lot more to it than meets the eye. To connect the dots between adoption and value realization as sellers, we must first recognize the drivers behind every purchase, and the outcomes our customers are seeking […]