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smart retail

January 15, 2015

5

EXECUTIVE PLATFORM

Blair Christie

New Study Tells Retailers: Win Consumers’ Trust to Deliver the Hyper-Relevant Experiences They Want

As Cisco’s chief marketing officer, an important part of my role is to build and maintain the trust of Cisco’s customers.In fact, “brand promise” ultimately relies upon the trust consumers...

Tags

  • #Retail
  • analytics
  • Cisco Consulting Services
  • connected retail
  • consumer
  • customer experience
  • digital
  • digital1
  • hyper-relevance
  • Internet of Everything (IOE)
  • IoE
  • National Retail Federation
  • NRF
  • privacy
  • shopping
  • smart retail
  • trust

January 14, 2015

1

RETAIL & HOSPITALITY

Anabelle Pinto

2015 Is the Year of Hyper-Relevant Retail: Winning Shoppers with Efficiency, Savings, and Engagement

“Mike” may be an avid golfer who enjoys meandering through the sporting goods section of his local retailer. But he would be a very different shopper the morning his plumbing...

Tags

  • #Retail
  • Anabelle Pinto
  • analytics
  • Cisco Consulting Services
  • connected retail
  • consumer
  • customer experience
  • digital
  • digital1
  • hyper-relevance
  • Internet of Everything (IOE)
  • IoE
  • National Retail Federation
  • NRF
  • privacy
  • shopping
  • smart retail
  • trust

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