retail
Facebook and Cisco Connect Businesses and Consumers
4 min read
Black Friday. Holiday Travel. Consumers have a more Enjoyable Experience and Businesses are Successful Thanksgiving is around the corner and the holiday season will be upon us. What will Black Friday look like this year? I know that this is a time when things get more chaotic in my household. As my kids get excited […]
New Study Shows Value of Internet on Retail
2 min read
For that last few years, Cisco has been watching the impact of the Internet on transforming the retail industry. As more people, processes and things are connecting to the Internet, retailers can capture more data to better predict when and where consumers will want to buy and capture more revenues. Today, Cisco released Internet of […]
It’s About Retail, Not Technology
2 min read
Hello, and welcome to my inaugural blog! I am happy to be here sharing my thoughts and experiences with you, because I have to tell you: I have the coolest job in the world. I’ve spent my entire life in retail, starting as a part-time worker while in school and moving up through merchandising and […]
IoE and the Impact on Retail and Consumer Experience
3 min read
The retail industry is facing unprecedented changes. Since Amazon went online in 1995, technology has been blurring the boundaries between virtual and physical retail space. The third annual Cisco study of consumers found that nearly 80 percent of U.S. consumers use the Internet to shop. Armed with their smartphones, customers now walk into a store […]
Summary of B2B social media session at Internet Retailer 2013
1 min read
Last week I was honored to co-present with Parvez Patel, senior director of e-strategy at Grainger, on a session at Internet Retailer Conference 2013, titled “Social Marketing for B2B: It’s Not Just for B2C Anymore.” In this session both of us discussed how we approached B2B social media from a Grainger perspective and from […]
Cisco presenting at Internet Retailer Conference on June 6th in Chicago
1 min read
Internet Retailer Conference and Expo 2013, being held this year in Chicago from June 4th to 7th at the McCormick Convention Center, is expected to draw more than 9,500 attendees. Cisco retail industry marketing has grown from the initial Twitter feed to now include a comprehensive portfolio of social media properties, including Facebook, LinkedIn, Youtube […]
Got Standards?
1 min read
I have been participating in meetings with the Association of Retail Technology Standards (ARTS) since 2006 when Cisco joined as a member organization. ARTS, a division of the National Retail Federation, is an international membership organization dedicated to reducing the costs of technology through standards. Its mission is to develop best practices, technology standards and […]
Available Now: Cisco Retail Webcast “Build Customer Loyalty, Boost Store Revenue”
1 min read
Do you want to increase sales by providing shoppers with the information they need when and where they need it – in your store? Cisco Connected Mobile Experiences solution can help you do just that. Connected Mobile Experiences is a new solution that helps enables retail organizations to use Wi-Fi location services to deliver engaging […]
Question: Are you PCI Compliant? Are you Secure? Part 2 of 2
2 min read
Last week, we sat down with Bart McGlothin and Christian Janoff from Cisco’s security team to discuss PCI Security for Retail to better understand “What is PCI Compliance?” and “How does that affect Retailers?” As a quick re-cap: PCI Compliance is a 12-step process to secure credit cards. Any retailer that accepts credit card payments […]
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