digital social media

June 4, 2019


How Today’s Social Usage Patterns Hint at the Future

The Infinite Dial showed a slight uptick in overall social media usage, however, the number of Americans using social media has essentially remained unchanged since 2016. Learn more:

September 1, 2016


What We Learned About #CustomerExperience At Our #CiscoChat

When the dCloud team (@ciscodcloud) moderated the August 22nd #CiscoChat about #CustomerExperience, we asked some simple questions and got some complex, well thought out answers. One...

June 28, 2016


How We Took Cisco’s Talent Brand to Snapchat

Snapchat. It’s the new shiny social media platform. It has the most marketing-sought-after age group as it’s primary user base (that would be millennials and Gen Z) and it’s all anyone in social media can talk about. As the social media lead for Cisco’s Talent Brand Team, I know that our team has been talking about it for over a […]

February 13, 2015


New #SocialRoundup: Why Brands Are the Real Winners At The Super Bowl and GRAMMYS

Welcome to our latest #SocialRoundup blog series about new social media efforts and best practices. Today, we visit the stadium turf and the concert stage to see how brands leveraged the Super Bowl and the GRAMMYS to drive awareness and engagement with their audiences. Brands Make Winning Plays During Super Bowl XLIX The New England […]

October 22, 2014


Bridging the Gap Between Social and Digital Media

I’ve come across many articles touting the differences between digital and social media. Here’s one, for example, that suggests the words have lost their meaning entirely. It raises some good questions. What does digital even mean, anyway? And isn’t all media basically social in nature? A great take on it comes from Cisco’s Vice President […]

January 15, 2013


And the Grand Prize for the 2012 Bulldog Digital/Social Communications Campaign Award Goes To…

Today, Bulldog Reporter revealed seventy winners of the 2012 Bulldog Digital/Social PR Awards for Outstanding Achievement by Agencies and Individuals in PR and Corporate Communications. The Bulldog Reporter, which publishes the online trade journal Daily ‘Dog, is the PR/communication industry’s largest circulation industry and is known to communicate news on professional development events as well […]