Customer-In Selling

Cisco's Partner Industry Transformation team has been creating some tools to guide you on your journey as you learn to help your customers identify and achieve their business outcomes.

It seems our customers all want the same thing: help addressing their business needs based on the capabilities they’re trying to solve for, help staying ahead of competition, and guidance on the “how” of implementing against their Digital Journey. This might sound like a tall order, but that’s exactly where Cisco and our powerful partner […]

As our customers embark on their digital transformation journey, they have a myriad of vendor, partner and technology options available to revitalize their businesses and produce better outcomes for their consumers. So more than ever – how we (vendors, resellers, integrators) work with these customers along their digital journey makes a big difference in whether […]

Digital transformation offers customers immense opportunity to create new business value, and can only be achieved when it is powered by both our best-of-breed partners and Cisco innovation. We put...