authentic social media
How We Took Cisco’s Talent Brand to Snapchat
Snapchat. It’s the new shiny social media platform. It has the most marketing-sought-after age group as it’s primary user base (that would be millennials and Gen Z) and it’s all anyone in social media can talk about. As the social media lead for Cisco’s Talent Brand Team, I know that our team has been talking about it for over a […]
Are you Ready for Social Video?
Are you considering using video in your digital marketing strategy? Here are a few statistics on the topic: Visitors who view product videos are 85% more likely to buy than visitors who do not. (Internet Retailer) More than 1 billion unique users visit YouTube each month. (YouTube) 92% of mobile video viewers share videos with […]