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Social At Cisco: A Few Things We’ve Learned…

November 12, 2010 - 0 Comments

I’ve been blogging about Cisco and non-Cisco stuff on my personal blog for a while and I’m thrilled to start contributing to the Cisco Social Media Blog too. To kick things off, in case you’ve missed these, check out some of our lessons learned and tips on live social video streaming, geo-location integration into B2B events and corporate tweet chats. 

The 9 Secrets of Success with Social Video
Not another term that starts with the word “social”, please! Hear me out. This is not your average video story: we created a video, put it on YouTube and bang, thousands of people have viewed it. So then, what is it?

Never Stop Experimenting: Pushing the B2B Event Envelope with Geo-Location
CiscoLive 2010. Another year, another planning cycle. “How can we push the boundaries of last year’s show? How can we do something new? How can we increase traffic on the show floor?” were the questions on the Cisco Events team’s mind. Find out what they did.

How Can Businesses Run Effective Tweet Chats? 8 Tips Based on Lessons Learned 
Tweet chats are not new but they are still a relatively new phenomenon in the Business-to-Business (B2B) world. Why is that? Maybe it’s because a group tweet chat requires more effort to organize and conduct than simply asking a social media enthusiast to share a few thoughts on a particular topic. So how can you run corporate tweet chats?

Stay tuned for more tidbits. In the meantime, let us know if you’re using any of these techniques in your social media efforts. If so, what has been your experience?

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