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Trade in Your Customers’ Old Equipment: Enroll in TAP 13 Now

- May 10, 2011 - 0 Comments

If you’ve ever bought a new car at a car dealership, then you’ve likely considered trading in your old clunker at the time of purchase. That trade-in essentially helps you add to your purchasing power by rewarding you for offering up a dated, used product.

This same principle applies to Cisco’s Trade-In Accelerator Program, or TAP. Do your customers have old equipment lying around that is sorely in need of an upgrade? TAP gives partners financial incentives to migrate a customer’s Cisco and competitive networking equipment to newer Cisco products, using the Cisco Technology Migration Program (TMP). How it works: TAP allows partners to apply online, and have customers trade in old equipment. Enrolled partners can then track their progress toward achieving the program requirements (and rewards).

Enrollment in TAP 13 began on May 2 and lasts until June 10. The TAP 13 six-month program period, during which time partners can migrate their customers’ equipment, lasts until October 29.

Here’s more details on TAP 13.

Partners who are enrolled in TAP 13, and have booked at least US $10,000 TMP trade-in credits and returned at least 85% of TMP trade-in credits within the measurement period will receive a rebate of 10% in TMP trade-in credits.

All partners must actively enroll in TAP to be eligible. To enroll, partners should visit the Trade-In Accelerator Program Tool.

Got any questions? Be sure to share in the comments.


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