Cisco Blogs

Staying Focused On Our Partners’ Success

- November 29, 2010 - 4 Comments

As we enter Q2 FY11, I’d like to take a moment to speak to you, our partners, about our plans for the year ahead.

On November 10, Cisco released Q1 earnings and as CEO John Chambers said, “Cisco delivered solid financial results, during a challenging economic environment. While we have seen capital spending moderate in some areas of our business, our execution in the areas we can control and influence speak to the success and relevance of the company’s strategy.”

Adding to those comments, I would like to reiterate that our overall vision for the Worldwide Partner Organization has not changed—we are still focused on building the world’s best partnerships.

In support of this objective, we recently launched Partner Horizon, our three-to-five year initiative for taking us to the next level.

Partner Horizon encompasses four key pillars: Continuing to Invest and Innovate in our Industry-Leading Channel Model; Building Global and Transformational Partnerships; Driving Commercial and Small Business Sales through our Partner-led approach; and Scaling and Optimizing our Infrastructure in support of our “ease of doing business” initiative for you, our valued partners.

Various news outlets from CRN to Channel Insider have covered our evolution—recently conducting interviews with me and Edison Peres. We will continue to communicate the key strategies designed to support Partner Horizon.

Be sure to tune in on November 30 at 10 a.m. for a live video broadcast with the new Vice President of Cisco’s Worldwide Commercial Segment Dave O’Callaghan. In this broadcast, Dave will talk about his new role, new program investments for partner profitability, and he will also take your questions live on the air.

Speaking of investments and profitability, we have plans in place to help you grow your marketing efforts: Partner Velocity is right around the corner, taking place in Barcelona, from December 7-9, 2010. Partner Velocity represents our continued commitment to put Cisco’s marketing investments behind your business.

And before we know it, Partner Summit 2011 will be upon us. This year, we’ll be meeting with you in the always fun and festive city of New Orleans. And our Virtual Partner Summit means your teams can tune into the event from any location.

We hope that you know that we are truly committed to you, our partners. Our goal of helping you grow both your top line and bottom line remains our top priority. I welcome your feedback, so please leave your questions and comments below.


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  1. Happy to help! So glad this was resolved.

  2. Mr.Goodwin, Thank you very much for show all Partners, especially us Small Partners that this is not normal business practice and this is something that is taken seriously. Alex Krasne did reach out to us as promised and was very helpful and her concern was inspiring and hopeful. Our CAM Eddie Abernathy, whom has been most helpful in navigating Cisco Partnerships and how to excel. Eddie has brought us and the other Party to the table and after discussion we walk away that this was just a misunderstanding and an isolated incident. Moving forward we are confident that this type of thing will not arise again

  3. Hello Mr. Goodwin, We are new to registering with your post, but we are not new to your comments and the knowledge and experience you bring to the table. With that said, we as company would like insight on dealing with Cisco AM's. We just had a bad experience with a Sales AM in that they tried to take our business and give to someone else, and although we know and pray this is a isolated incident what can we do to stop domething like this from happening in the future?

    • Charles- Thanks for your response and for raising your concern. The practice you describe is not consistent with our strategy, but we would like to understand more of the details in order to learn from your experience. Alex Krasne will send you an email follow up requesting more details around the specific customer engagement. If you are open to it, she can also arrange for a follow up from our local Partner team. Thanks, Keith