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Congratulations: Raja Sundaram Named a 2015 CRN Channel Chief

February 26, 2015 - 0 Comments

In Bruce’s blog to kick off the week, he mentioned that Raja Sundaram was one of the CRN Channel Chiefs for 2015. Raja is no stranger to the Cisco Partner Blog, having posted here on numerous occasions, with many more postings to come. As such, most of you know him well, but let’s take a closer look.

Raja Sundaram
Raja Sundaram has been with Cisco for 20 years. In that time he has handled numerous senior management roles that have all helped move him toward his role with the Worldwide Services Partner Organization.

His team develops and executes strategies that enable Cisco and its partners to deliver business outcomes for customers while profitably growing and transforming their business in the world of hybrid IT and Internet of Everything (IoE) software and solutions. Raja is responsible for Partner Go-to-Market Strategies, Programs, and Partner Development.

He also leads the Services Strategic Alliances with Global System Integrators, Consulting Partners, Service Providers, Technology Partners and ISVs. His global team is chartered to enhance Cisco’s solutions-led value proposition and to ensure partner differentiation and profitability.

Raja’s team launched the Cisco Services Partner Program (CSPP), which deployed globally to over 60,000 partners in more than 100 countries. CSPP continues to drive partners’ services growth, differentiation and profitability.

Last year, Raja’s team enabled a partner services strategy built on software-enabled services. Through Smart services with automated capabilities, partners are driving profitable growth and differentiation. In addition, his team has also accelerated middleware software and solutions to market through partners.

Raja’s favorite movie is Life of Pi. I recently just got around to seeing Life of Pi myself, and it is a gorgeous film. Raja said that he was absorbed in the entertaining and complex story line of the film. It explores complex issues such as humanity and the shades of grey within it; interdependence and the difficulties and sacrifices needed for co-existence; and religion and the meaning of faith in its various forms. It’s all wrapped up in amazing storytelling.

Well that wraps up the quick takes on the executives named as Channel Chiefs this week. Let me know what you think in the comments section!

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