Cisco is Most Admired Company Nine Years In a Row
And the Oscar goes to…Honors are great, but one needs to step back a little bit to see what is behind them. Cisco is listed in Fortune Magazine’s “Most Admired Companies” list for 2008. This marks the ninth consecutive year that Cisco, ranked 18th, has been named to this prestigious list. Fortune states, “There is no higher praise than the respect of one’s colleagues and competitors.” Indeed. This really is a great honor as we are recognized by peers, but peel back the onion a little bit and what is really being recognized is our employees, our customer service and our innovative technology. Because, hey, what IS a company? Our CEO often says that the most valuable assets of Cisco walk out the door every night: the employees. And this recognition for 9 straight years is really a testament to our assembled team of engineers, salespeople, marketers and, yes, overhead (like me).So, congratulations fellow Cisco employees…as well as the other top companies on the list: 1) Apple; 2) Berkshire Hathaway; 3) General Electric; 4) Google; 5) Toyota; 6) Starbucks; 7) FedEx; 8) Proctor & Gamble; 9) Johnson & Johnson; 10) Goldman Sachs; 11) Target; 12) Southwest Airlines; 13) American Express; 14) BMW; 14) Costco; 16) Microsoft; 17) United Parcel Service; 18) Cisco!!; 19) 3M; 20) Nordstrom.