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BusinessWeek Innovator: Cisco’s Marthin De Beer

The May 17th issue of Bloomberg BusinessWeek (on newsstands now!) features Cisco SVP Marthin De Beer and the Emerging Technologies Group for their role in developing Cisco TelePresence from an early stage idea to a successful business for Cisco.  

The story references the early days of product development, the recent acquisition of Tandberg and our vision for making videoconferencing as widely available as e-mail.  See the full story here.

Reporter Peter Burrows writes:

(Cisco Chairman and CEO John) Chambers asked Marthin De Beer to give up a successful 1,500-person business making office phones and start a two-person Emerging Technologies Group. The South African native at first felt deflated. He shouldn’t have. Though Cisco was buying startups left and right, it hadn’t developed a sizeable new business on its own since its original Internet router business in the 1980s and 1990s. Chambers wanted De Beer to rekindle the company’s ability to create innovations from scratch.

Podcast from last year with Marthin De Beer on Cisco’s Emerging Technologies Group.



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2 Comments

  1. 'First off, I really like the changes that have occurred through the transition to the new Bloomberg Business week! Props to Cisco for exploring this new telepresence technology. Video conferencing is becoming such a necessity in today''s world. Also, I think that the mass production of the video-conferencing gear that will be more widely available for anyone with HDTV, will be popular with the increased popularity of programs like Skype.

  2. Hi Jacqueline,I'm a Babson grad so I definitely dig"" your being Boston booster.I found Cisco's Q3 2010 earnings call transcript quite revealing about TelePresence:""Now moving on to Cisco TelePresence. We continue to see solid acceleration during Q3, with orders increasing year-over-year by approximately 50%. The current annualized run rate is approximately $175 million based on Q3 order rates.""http://seekingalpha.com/article/204851-cisco-systems-q3-2010-earnings-call-transcriptSincerely,Brad Reese"