Cisco Blogs

Subject: Meet the Cisco I-Prize finalists! Rhinnovation

June 18, 2010 - 1 Comment

Bring all of your online experiences together–with a Life Account


Team name: Rhinnovation

Team country: Mexico

Team members: Five

Idea goal: To connect your real world with your virtual world

Claim to fame: Student innovators


Team Rhinnovation’s Cisco I-Prize submission, “Life Account” creates a physical and virtual platform that facilitates connectivity along with smart objects, people and information.


When Rhinnovation team captain Darius Lau’s professor mentioned the Cisco I-Prize competition in class, Lau and his classmates immediately started thinking about potential ideas.

After much brainstorming, Lau and his teammates Lizett Michel Gallegos, Claudia Alexandra Vargas Prieto, Guillermo Antonio Araiza Torres and Juan Rodrigo Huerta Manning decided to submit Life Account.

Life Account collects data about its users through devices that capture information both from the users’ activities in the physical and virtual world.

This data is then aggregated to generate a virtual profile that understands habits and behavior patterns to conveniently blend the physical and virtual world for the user.

“Life Account will generate a database with improved and meaningful information about the market and customers,” Lau said. “Information can be filtered, reducing the complexity and response time of activities, while maximizing communication among people, companies and smart devices in order to detect underserved and unarticulated needs, expectations and desires about the products, and market research for its key partners, while always protecting the privacy of its users.”

Sharing the team’s idea with the world has been exciting, but Lau cautions that having a thick skin is a pre-requisite for any aspiring entrepreneur.

“You will receive good or bad comments that can help to enrich the idea,” Lau said. “But giving up isn’t allowed.”

As in the previous rounds, make sure to “invest” your IP points in the idea you think is most deserving to be crowned the ultimate I-Prize champion through the I-Prize community.

Stay tuned to learn about the other I-Prize finalists. Remember, on June 29 Cisco’s Chairman and CEO John Chambers will announce the winning I-Prize team and idea live on-stage from Cisco Live.

In an effort to keep conversations fresh, Cisco Blogs closes comments after 60 days. Please visit the Cisco Blogs hub page for the latest content.


  1. This project of team Rhinnovation is awesome, we certainly will have something similar in our day lives on near future.