Cisco Switches Win IT Brand Leader Awards Third Years Running

October 31, 2011 - 0 Comments

IT Brand Pulse, a trusted source of data and analysis about IT infrastructure, announced the results of the November 2011 Brand Leader Awards survey. In this survey, respondents were asked which vendors they perceive as the leader in six IT categories: FCoE Switches, Converged Network Adapters, Storage Virtualization, Server Virtualization, Blade Servers and iSCSI Storage. For each category, respondents chose the brand leader in Market, Price, Performance, Reliability, Service and Support, and Innovation. 

Highlight: Cisco took the Market Leader award in FCoE Switches for the third straight year and nearly swept all six categories of brand leadership as well.  More info: Read the Press Release

November 2011 Brand Leader Awards

 FCoE Facts –  FCoE is part of Unified Fabric.

 However, Unified Fabric is not just about FCoE, it’s about multiprotocol convergence, it’s about scale and it’s about intelligence.  The same Ethernet connectivity can be used for NFS, CIFS, iSCSI, along with FCoE, it’s all about providing customer choices.

1)      FCoE is growing fast — and customers love the agility, efficiency, responsiveness, and cost savings from deploying FCoE

Why do customer love FCoE? 

  • Increases agility by raising bandwidth capacity for both LAN and SAN deployments
  • Improves efficiency by eliminating infrastructure replication beyond the access layer
  • Enhances responsiveness by providing the ability to quickly set up, move, and change physical and virtual assets.

FCoE momentum continues to accelerate with a current attach rate of 35%, which means that an FCoE license is being sold for 1 out of every 3 Nexus Top of Rack switches.   With director-class, end to end multihop FCoE now available on the N7K and MDS platforms, FCoE adoption is growing faster.

  • 10,000+ unique Nexus customers
  • DC Switching Leader: 76.1% market share (Industry analyst Estimate )
  • 10GE Leader: 73.8% market share ( Industry analyst Estimate )
  • Q4FY11 Y/Y Growth
    • Nexus 7000: 43%
    • Nexus 5000: 77%
    • Nexus 2000: 80%

2)    FCoE is pervasive

Almost all major storage vendors (NetApp, EMC, HP, IBM, Hitachi Data Systems, HP)  either have FCoE available or have announced support for it.   The FCoE ecosystem is getting larger every day – most of the DC switch vendors currently support it today or have it on their near-term road map, and all major server vendors support FCoE today:  FCoE continues to gain momentum. 


 3)      Innovations in Networking:

Cisco networks extend across campus, core, data center, mobility, collaboration, and more areas of the enterprise, thus Cisco understands customer needs vary across the IT and organizational silos.  Because some vendors do not have visibility or insight into customer issues beyond their product capability horizon, they can make vague claims like “FCoE is dead”, “you don’t need FCoE”, etc.   Small and startup companies focusing on particular verticals such as finance and high frequency trading may not have a complete understanding of the overall data center market and may not be able to comprehend the IT needs of the whole enterprise.   

The Facts about Innovation Leadership in Networking.
Rob Lloyd

4)      Customer Traction: Customers in many different industries, from manufacturing to construction, from government to healthcare and legal firms, are deploying FCoE: 

  •  Epiq Systems:  “Ordinarily, setting up the solid-state storage online and mapping to the server takes a week or more,” says Aaron Hite, director of information technology at Epiq Systems. “With FCoE, we were able to get it operating in just 20 minutes.”
  • Fiat PowerTrain, one of the largest companies in its sector with 20,000 employees, operations in nine countries and 16 plants producing 2.9 million engines and 2.4 million transmissions and axles per year, deployed Unified Fabric to deliver new levels of support for virtualized applications.  Fiat not only reduced costs – estimated savings included 40 percent from server and storage consolidation – but also achieved 60 percent improvement in application performance.
  • LBB in Germany uses Cisco Fibre Channel over Ethernet data center solutions to improve productivity and cut costs for construction and property management projects initiated by the German federal government, its partners in NATO and foreign armed forces, the state of Rhineland-Palatinate and other third parties. The agency has 1300 employees working in 25 offices in seven different cities, including headquarters in Mainz;
  • King County Washington, the 14th largest county in the United States, used 10 Gigabit Ethernet connectivity and adopted Fibre Channel over Ethernet (FCoE), saving the cost of separate adapters, cables, and switch ports for data and storage traffic.
  • Savvis:  “We believe the benefits to Savvis of a unified fabric are multifold, including the ability to provide our customers with a higher quality of service as well as total cost of ownership reduction within our data center operations. The Cisco Nexus 5000’s ability to deliver this unified fabric today makes it an attractive platform for us…..” Bryan Doerr, Chief Technology Officer, Savvis

For more customer use cases, click here.

Keep in Mind:

Unified Fabric is not just about FCoE, it’s about multiprotocol convergence, it’s about scale and it’s about intelligence.  The same Ethernet connectivity can be used for NFS, CIFS, iSCSI, along with FCoE, it’s all about providing customer choices.

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