Follow the Leader: Great Business Advice from Cisco’s Inder Sidhu
One of our favorite bloggers is Senior Vice President of Strategy and Planning for Worldwide Operations at Cisco, Inder Sidhu. He frequently writes for Forbes and covers trending business news with a unique look at how business is evolving.
From 2006-2010, Inder co-led Cisco’s Emerging Countries Council, which drives business success in fast-growing geographies like China, India, Russia, Brazil, Mexico, and the Middle East. From 2006-2009, he co-led the Enterprise Business Council, which is responsible for Cisco’s corporate business, representing about half of the company’s total revenue.
He is the author of “Doing Both: How Cisco Captures Today’s Profit & Drives Tomorrow’s Growth“, a New York Times bestseller. The book identifies common business dichotomies and explores how successful companies avoid difficult tradeoffs and instead achieve bigger outcomes by “doing both.”