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3 Reasons To Pay Attention To Intercloud

July 21, 2014 - 7 Comments

Back in March, together with our partners, we announced plans to build the world’s largest global Intercloud. We consider this global network of clouds to be the next phase of cloud computing and a key part of the Internet of Everything.

Open and Secure Hybrid Clouds

This energy continues. In the following video, our partners share how they’re integrating our ACI and Intercloud strategies to meet the needs and demands of their customers.  I find the diversity of comments and approaches our partners share in the video enlightening.  Their projects represent a broad spectrum of technologies, highlighting the breadth of impact that the Intercloud will have on us all.  I can see why they are all so excited and why ‘Intercloud’ is fast becoming an industry term.

Like the partners highlighted in the video, I meet with companies that want to integrate the benefits of the cloud with what they have today.  They want a hybrid solution rather than ‘migrating to the cloud’.  They want to take capabilities from multiple new public clouds and combine them with what they already have in their own private cloud (on premises), existing services they may get from their service provider as well as SaaS applications and services.   Basically, we all want an open and secure hybrid cloud environment – an Intercloud across which to run collaboration applications and services.

The Next Chapter of the Collaboration story

Without doubt, business is changing rapidly.  It’s evolving as fast as the technology around it.  Meanwhile:

  • We are becoming more open, approachable and much more customer centric.
  • Our work environments (physical and virtual) make us more efficient and more available.
  • We are embracing video and so generally more in tune with the people around us.
  • Our interactions are becoming less formal and we are becoming much more mobile.
  • We are more connected and so are our collaboration tools.

The Intercloud will take the ways we collaborate to the next level.  Here are three reasons you need to pay attention to this exciting market transition.

1) Intercloud Will Empower IT to Become Fast IT – Intercloud will make available a more broad and business relevant range of services to everyone.  It will make it easier to become a collaboration technology provider and will maximize the impact and value of IT for your business.

2) Intercloud Will Enable You to Create a Greater Impact with New Collaboration Technologies – With Intercloud, you will be able to to embed, extend and integrate collaboration more broadly into and across your organization, making it much more integral to the organizational structure, operations and the culture.  It will make collaborating even more natural, pervasive and valuable.

3) Intercloud Will Help drive business Value from Related IT Innovation – As technology history has shown with mobility and video, IT innovation can help drive business innovation.  Connecting clouds will accelerate this.

Imagine connecting the multitude of applications and services you use today, let alone others coming or those used by your colleagues in different organizations.   The open and extensible environment, APIs, SDKs and foundational technology and platforms like OpenStack will drive a new paradigm for business applications, their use, and ultimately their impact.

I imagine Intercloud as a new Eden for innovation and growth.  Now it is just a matter of timing.  It is hard to define how long it has taken for the Internet to evolve to what we have today.  One thing is certain: It will not take the Intercloud so long to mature.  I give it a couple of years before we see the same kind of connectivity across the Intercloud and the proliferation of applications and services across the platform that it provides.

What do you think?  How do you see Intercloud and Collaboration evolving?

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  1. Paraphrasing Rod Serling; “picture if you will” when the Internet of Things meets the Intercloud – unlimited possibilities will abound!

    • Rick & David – good points both, especially around competitive advantage for early adoptors. I’ll add another… ‘The early bird catches the worm’

  2. Thank you David. I think the ‘fearless’ have started. Would you agree?
    When do you think others will follow and in what numbers?

    • Marcus, yes, I would agree – there is already meaningful momentum and the actions of the early-adopters is a sign of progress.

      This scenario is one more example of the “Crossing the Chasm” phenomenon in action. Meaning, I believe that others — pragmatists from the mainstream — will follow once the apparent rewards outweigh the perceived risks.

      Moreover, I believe others will be more likely to follow when we show them a compelling path forward that leads the to a place where their needs and wants are fulfilled.

      Here’s the root challenge that we must be overcome — the notion of an Intercloud model value proposition (in it’s current state of development) is intuitive to only the most informed people within the marketplace.

      It’s somewhat complex, the Wikipedia definition is a case in point —

      We need to do a better job of removing the mystery and increase the comprehension for this profound evolutionary concept. I believe that the best approach is via “been there, done that” case study storytelling.

      You mentioned OpenStack. They’ve recently launched an editorial publication series called Superusers —

      I think the OpenStack Foundation is on the right track with this approach. I believe that market development for Intercloud would accelerate if this approach were applied. The sooner, the better.

      BTW, I’m not religious, but I really like your metaphor for for the destination at the end of this journey, you said “I imagine Intercloud as a new Eden for innovation and growth.”

      If I was a CEO reading this commentary, I’d want my CIO to be fully informed. Why? Those companies that move now could achieve the first-to-market advantage in their respective industries. In contrast, the laggards will merely reach some degree of parity, over time, if they’re lucky.

      It’s time to join the fearless. Act now! Why wait?

  3. You said “The open and extensible environment, APIs, SDKs and foundational technology and platforms like OpenStack will drive a new paradigm for business applications, their use, and ultimately their impact.”

    Here’s what I think will happen next. More CIOs and enterprise IT managers will assume the role of informed cloud brokers within their own organizations. They’ll earn the reputation of a trusted business technology consultant, that’s willing and able to guide companies to a more progressive Intercloud model — all based upon a solid foundation of open-source technology that applied in a next-gen software-defined IT/networking environment.

    They will become a hybrid cloud services catalyst that’s eager to experiment with more Proof of Concept app deployments. They will achieve their CEO’s raised expectations for competitive agility. They’ll even gain the support of their most demanding Line of Business executives.

    That’s the evolution I foresee for the fearless recognized leaders within the Global Networked Economy.