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Michelle Chiantera

Michelle Chiantera led a team of marketers who were in lock-step with sales to capture market share and accelerate the growth of the Americas region. Michelle and her team delivered an amazing customer experience through marketing innovation and cutting-edge technology. Always putting the customer first, she believes in the importance of shifting mindsets to not only incorporate the digital aspect, but to keep the human touch to achieve customer loyalty and position Cisco as the bridge to possibilities.

Articles

July 26, 2017

PARTNER

The Network. Intuitive. What it Means for Marketers.

News flash. We had some big news recently. You’ve probably seen it. The launch of The Network. Intuitive. A new era of networking is here. One that is constantly...

May 17, 2017

PARTNER

10 Cisco Leaders Recognized as CRN’s 2017 Women of the Channel

Our leaders are extremely committed to our partner community, and their success powers our team to work harder, innovate faster and drive meaningful business results. And it shows.

April 28, 2017

PARTNER

And the award goes to… meet the 7 Marketing Velocity Innovators of 2017

This year’s Marketing Velocity 2017 event has concluded, but one of the highlights was awarding our partners for their incredible work. We recognized seven partners for how they used digital,...

April 17, 2017

PARTNER

Growing at the Speed of Marketing Velocity

The Marketing Velocity Live Event (Chicago, April 25-27) is just around the corner. To say I’m excited is an understatement. This is our 10th year conducting this invitation-only event that...

April 5, 2017

PARTNER

Care. Where it’s needed most.

True story. This happened to someone on my team. Her father-in-law lives alone. Several years ago, he had a stroke. He lay on the floor for hours until a neighbor noticed his open front door and found him. Luckily, he made a full recovery. It was clear how fast a treatable health condition could become […]

December 7, 2016

PARTNER

Are You Taking Full Advantage of Digital Marketing Opportunities?

You’ve heard me say it. You’ve heard Karen Walker say it: the transition to digital marketing is a business imperative for businesses across the board. And distributors are no exception. In my blog This Will Help You Sleep at Night, I outlined some of the key benefits and digital marketing offerings available throughout the ENGAGE […]

November 15, 2016

PARTNER

How One Company Saw the Light on Digital Marketing

Disrupt or be disrupted. Implementing digital marketing will change the way your customers see you. Read what guest blogger Susan Andersen, Director of Marketing, ShoreGroup did to change the winds of success to their favor.   Three years ago, our company realized we needed a change. ShoreGroup is a managed services company headquartered in New […]

October 27, 2016

PARTNER

How To Be the Thought Leader Your Customers are Looking For

Digital marketing is a brave new world. Chad Bockert, VP, World Wide Technology kicks off our Partner Guest Blog series sharing their unique approach to winning with customers.   To understand how we approach marketing, it helps to first make one thing clear: we don’t see it as marketing. Now let me explain what I […]

October 18, 2016

PARTNER

Reach Digital Natives by Blending Sales and Marketing

NOW is the time to align your marketing and sales efforts. More than ever you as partners, regardless of your function, have to remain vigilant of customers’ needs in today’s...