Charlie Treadwell
Charlie Treadwell's Articles
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Digital and SocialGive the People What They Want
Understand what your fans want, and help them help themselves. A few weeks ago I blogged about how we gave admin rights of the Networking Academy fan page to the
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Digital and Social
Localize Your Fan Page
Recently I shared a case study on virtual events via Facebook, and in this article I briefly touched on the concept of posting in various languages. The interactions we saw
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Digital and Social
Social Good and the Networked Platform
The long tail and how it has affected philanthropy. On December 1st, I wrote a post about Networked Philanthropy. I received some great feedback in a short period of time,
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Digital and Social
Networked Philanthropy [Updated]
How the networked platform is changing the face of philanthropy. Many social media professionals are already familiar with Chris Anderson’s Long Tail, but if you’re not, here’s the concept in
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Digital and Social
Virtual Events on Facebook [Case Study]
Inspired by the launch of the 2011 Ford Explorer. On the 26th of July, 2010, Ford ended a decades old tradition of unveiling new models at flashy expensive auto shows,
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Digital and Social
Empower Your Fans
What everyone can learn from Coca-Cola. A little over a year ago, I heard someone from Coca-Cola speak at an event that changed the way I thought about Fan Pages
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Digital and Social
It’s Not “Your” Fan Page
So act like it! My friend LaSandra Brill once put it this way: “You’re hosting a party, and you do everything a good host would do. Greet guests as they
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Digital and Social
A Mobile App: From Inception to Creation in 48 Hrs
A few weeks ago, I was testing out something I heard from Ekaterina Walter (@ekaterina) of Intel, and in the process, accidentally crowdsourced my community to build a mobile app
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Digital and Social
The Rule of Reciprocity
How marketers persuade their customers to do their work for them.
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