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Bill Shields

Senior Marketing Manager

Product and Solutions Marketing Team

Bill joined the Cisco family in November 2010 as a Marketing Manager on the Cisco UCS Product Marketing team. Now a Sr. Marketing Manager, his duties include managing the development Cisco’s UCS TCO/ROI tools; providing sales team and partner tool support; server competitive analysis and positioning; is the marketing manager for UCS X-Series Modular Servers, UCS B-Series Blade Servers, UCS C-Series Rack Servers, UCS S-Series Storage Servers, and UCS Mini. Additionally, he provides support for Intersight Infrastructure Service.

Prior to joining Cisco, Bill was previously with Hewlett-Packard in a number of roles including almost seven years in server options marketing and ProLiant Essentials Software training development and delivery.

Bill’s certifications include a Six Sigma Green Belt (CSSGB) from the American Society for Quality and Project Management Professional (PMP) from the Project Management Institute. He earned his MBA in Marketing from the University of Houston.

Articles

Cisco Volunteers Helping to Feed the Hungry

1 min read

Little known to most people, including residents of Houston, Texas, there is a peanut butter cannery here, and it is capable of producing over 1 million jars of peanut butter a year. Thanks to the coordination efforts of Terry Edge, a Cisco Channels Manager, two teams of Cisco employee volunteers produced 12,595 jars — 21,254 pounds — of peanut butter this […]

December 20, 2013

DATA CENTER

Cisco UCS – Year End TCO Wrap-up

1 min read

As the year comes to a close, I wanted to revisit the economics of Cisco Unified Computing System (UCS). Cisco UCS has fantastic technology. Technology that technical decision makers are demanding. But what about business decision makers? The question for them is how will UCS save them money?

October 17, 2013

DATA CENTER

Now is the time to refresh to Cisco UCS!

2 min read

Intel estimates1 that one-third of the servers in production are more than four years old. At first, one might think that it is great to get this much service out of a capital investment, but the operational costs to run these outdated servers would pay for a complete technology refresh increasing performance and reliability while […]

October 6, 2013

DATA CENTER

Cisco UCS vRack on Full Display at PASS Summit

1 min read

Cisco is proud to be a Platinum sponsor and exhibitor at PASS Summit this year. If you aren’t familiar with PASS Summit, it “is the world’s largest, most-focused, and most-intensive conference for Microsoft SQL Server and BI professionals.” Gary Serda has done an excellent job in detailing what the Cisco UCS team will be sharing […]

September 18, 2013

DATA CENTER

Cisco UCS Changing the Economics of the Datacenter at Oracle OpenWorld

1 min read

Next week at Oracle OpenWorld, I will be giving an abbreviated theater presentation on how Cisco UCS is changing the economics of the datacenter (full presentation below). If you will be at OOW, please stop by the Cisco booth (#1021 – Monday 9/23 @ 12:30pm, Tuesday 9/24 @ 4pm, & Wednesday 9/25 @ 2:30pm) for […]

September 13, 2013

DATA CENTER

A Brief IDF Recap from a First Time Attendee Representing Cisco UCS

1 min read

Given the diversity of the attendees, I wasn’t sure what to expect at Intel® Developer Forum (IDF) having never been to one before. Now I’m very glad to have the opportunity to discuss our updated blade and rack servers with Intel’s Xeon® E5-2600 v2 series of processors (aka Ivy Bridge v2) with potential customers, analysts, […]

August 19, 2013

DATA CENTER

Redux: Yes, Cisco UCS servers are that good

1 min read

Almost a year ago, I wrote my first blog post detailing what customers have been saying about their UCS experiences in our Case Studies, Solution Briefs, etc. The findings have been updated with the latest studies. While the percentages haven’t changed much, the number of customers reporting similar results (like Cisco’s market share) has gone […]

July 9, 2013

DATA CENTER

Relationships, Relationships, Relationships: Cisco at Microsoft Worldwide Partner Conference

1 min read

When I think of why technology solution providers should attend Microsoft’s WPC, I decided to pay homage to one of Steve Ballmer’s mantras with my blog title. Last year, at Microsoft’s WPC in Toronto, I was approached by KEMP Technologies (a Microsoft Gold Certified Partner). They gave me an elevator pitch on their products and […]

June 25, 2013

DATA CENTER

Cisco UCS vs. IBM Flex System: Complexity and Cost Comparison

1 min read

Complexity and Cost Comparison: Cisco UCS vs. IBM Flex System is report recently published by Principled Technologies. They evaluated both the technologies and costs of each solution and found a UCS solution is both less expensive to deploy and less complex to manage than an IBM Flex System. Off all the ways Principled Technologies shows […]

June 27, 2013

DATA CENTER

Cisco Datacenter Solutions at Microsoft Worldwide Partner Conference

1 min read

Next week, Microsoft will be hosting over 16,000 attendees from over 160 countries at their Worldwide Partner Conference in Houston, Texas. Cisco is again a proud sponsor of this event and complete details about our participation are available on Cisco.com. Stop by booth #1401 where Cisco will be demonstrating: UCS B-Series blade and C-Series rack […]

June 5, 2013

DATA CENTER

Why I love working trade shows like Microsoft TechEd for Cisco

1 min read

I have lost count of the number of trade shows I’ve worked over my career. But working trade shows for Cisco over the past 14 months has been a uniquely positive experience. Microsoft TechEd North America 2013 makes my 5th show evangelizing Cisco UCS and our solutions. I have been able to have long (sometimes […]

May 29, 2013

DATA CENTER

Cisco Datacenter Solutions at Microsoft TechEd North America 2013

1 min read

Please visit Cisco’s TechEd web site to learn more about what we have going on at the show and visit www.cisco.com/go/microsoft to learn more about Cisco’s Microsoft capabilities.   I first attended Microsoft TechEd in 1996 in Los Angeles. What a learning experience it was. This year, I’ll be there staffing the Cisco booth (#1701) […]

May 16, 2013

DATA CENTER

Cisco UCS – Changing the Economics of the Datacenter

1 min read

Cisco UCS has fantastic technology that technical decision makers are demanding. But what about business decision makers? It doesn’t matter how great the technology is, the question for BDMs is how will UCS save me money? I set out to answer that question, connecting UCS technology innovations to TCO improvement, for the Unifying Your Data Center Roadshow […]

May 4, 2013

DATA CENTER

Cisco UCS vs. HP BladeSystem Power Efficiency Comparison

1 min read

Cisco’s server power engineering team recently compared the Cisco UCS 5108 Blade Server Chassis with B200 M3 blade servers against HP’s BladeSystem c7000 Enclosure and HP ProLiant BL460c Gen8 blade servers.

March 25, 2013

DATA CENTER

Real world ROI results with UCS servers – a detailed study at Loughborough University

1 min read

I recently worked with Loughborough University on a financial impact study of their initial deployment of Cisco UCS. The study documents their findings of a dramatic improvement in IT efficiency, bearing out the advantages that attracted them to the UCS solution. Loughborough’s Customer Case Study has been revised with the results of this TCO study […]

February 4, 2013

DATA CENTER

The Truth about Cisco UCS Server Service Profiles and Templates

Cisco Unified Computing System Service Profiles and Templates contain over 127 different server identification and configuration settings.  These identity settings are abstracted from the physical server and stored in the UCS Domain where they can be leveraged automating and speeding deployment while reducing errors. Today, this Cisco innovation is still unique in the industry. The […]