Barbara Casey

Senior Executive Director, Healthcare

Americas Business Transformation

Barbara is an accomplished strategist and business advisor with over twenty years of diversified health care, managed care, insurance, and management consulting experience.

Barbara is currently the Senior Executive Director of the Americas Healthcare Business Transformation Practice including Canada, the United States and LATAM. She leads a team of industry consultants, architects, project managers and analysts in delivering business transformation for providers and payers. Barbara and her team are also aligned to several transformation accounts in Financial Services, Retail and Life Sciences. Additionally, the healthcare team is aligned with customer accounts in the region through the development of key solutions, account plans and partner alignment.

Prior to joining Cisco, Barbara led corporate strategic planning efforts at HCA, Inc. by serving as part of its Strategic Resource Group (SRG). The goal of the SRG at HCA is to translate strategy into executable methodology that can be facilitated and implemented in key HCA markets. Barbara’s primary focus was to facilitate HCA’s broad Customer Relationship Management (CRM) strategy by collaborating with various business leaders across the enterprise. The goals of HCA’s CRM strategy all align to create excellence across the continuum of care as it relates to the consumer and patient experience. In addition to supporting enterprise-level work, she also served as a consultative resource to the Central Group (55 hospitals in the Central US and 6 hospitals in London) and its divisions' senior management teams.

Prior to working in this capacity, Barbara was the Chief Marketing Officer for the Sarah Cannon Research Institute (SCRI), an HCA subsidiary. She was responsible for sales, business development, marketing, public relations, and communication functions. While Barbara was with SCRI, she assisted in the creation and management of strategic relationships with Eli Lilly & Co., Novartis, Amgen, Genentech, AstraZeneca, and Pfizer.

Prior to working with SCRI, Barbara worked as a management consultant at Deloitte and the Mercer Consulting Group (specifically the entity now known as Oliver Wyman), with all her work being focused on health care clients. She assisted in the development of provider and health plan business strategies, designed and implemented networks, and facilitated joint venture partnerships among providers and managed care organizations. She also worked with large, established health plans to develop new products and assess operational effectiveness in multiple functional areas. She has assisted in the development of Commercial health plan, Managed Medicare, Managed Medicaid products, and other start-up health plan operations across the country from COA filing to operations.

As part of a two year management development program at Deloitte, Barbara led the Life Sciences and Health Care Practice’s knowledge management and learning efforts. In this role, Barbara was responsible for leveraging Deloitte's collective best thinking, services, information, and knowledge throughout the organization to its consultants and clients. Additionally, Barbara led the development and execution of a health care educational conference that served approximately 600 participants annually.

Barbara holds a Masters of Business Administration with concentrations in Organizational Development and Change and Marketing from the University of South Florida. Her Bachelors of Science in Clinical Psychology was earned from the Florida State University.


January 6, 2020


Top 5 Healthcare Blogs of 2019

2 min read

This year we saw the rise of AI, adoption of telehealth, advancements in Wi-Fi 6 and 5G and much more. Take a look at the top 5 healthcare blogs of 2019!

November 13, 2019


The Future of Healthcare

4 min read

Optimized care, wearable devices, improved clinical communications and security. The future of healthcare looks bright. What does it mean for you?

September 24, 2019


Addressing public health and population health pain points with Mercy

3 min read

Mercy, one of healthcare’s “most-wired” organizations, is using technology to personalize the patient experience, streamline clinician experience, and optimize operations – all while facilitating security and compliance.

June 5, 2019


Closing communication gaps between patients and providers

2 min read

Think about all the ways you keep yourself healthy. Whether that’s making a healthy choice for dinner, going for a walk around the block, or taking your medications every day...

June 10, 2019


Cisco Hyperconverged Infrastructure now supports end-to-end Epic EMR

2 min read

More than 250 million patients indirectly interact with Epic through their electronic medical record (EMR). So, if you live in the U.S. like me, there’s a high...

February 6, 2019


HIMSS19: See Healthcare technology in a whole new light

1 min read

The way that healthcare is delivered and experienced is very different today than just three years ago. Experience the reimagined patient and clinician journey at HIMSS19.

October 24, 2018


It’s Here: HIMSS Analytics INFRAM Now Available for Healthcare Organizations

1 min read

This is an exciting day for healthcare IT leaders who’ve been working to integrate information technology into care delivery. Today, HIMSS Analytics announced its new Infrastructure Adoption Model or INFRAM....

October 17, 2018


The Wait is Almost Over: HIMSS Analytics INFRAM Provides a Roadmap to Infrastructure Maturity

1 min read

One of the most dramatic changes in healthcare over the past 15 years has been the integration of information technology into care delivery. These innovations in clinical applications are great,...

September 27, 2018


HIMSS Analytics Developing a New Standard for Measuring Hospital Infrastructure Adoption

1 min read

At HIMSS18, we announced our collaboration with the HIMSS Analytics Infrastructure Adoption Model (INFRAM). We're excited about how the new model gives healthcare organizations increasing visibility of their infrastructure architecture.