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Martin Hardee

Director, Cisco.com

Cisco.com

Martin Hardee is Director for Cisco.com, and spends his days and nights thinking about how to create great and useful experiences across the Cisco.com sites. Martin works closely with the talented design professionals across Cisco.

Before Cisco, Martin spent many years leading web experience design at Sun Microsystems where where he was active from the early days of web usability with usability guru Jakob Nielsen, grew the company's popular Java sites, and was then User Experience Director for Sun's many external web properties.

In his spare time, Martin rollerblades, spends time with his family, goes to a lot of live music and maintains DesignComics.org.

Articles

April 24, 2014

DIGITAL AND SOCIAL

Cisco.com #tbt #throwbackthursday

1 min read

Cisco.com circa 1996. (I will brace myself for the “bring it back!” comments. 🙂 )

April 8, 2014

DIGITAL AND SOCIAL

A Simple Update To Our Cisco.com Menus

1 min read

Did you notice the recent change to the menus on Cisco.com?  We call them “megamenus” — those convenient lists that fly down when you mouse over the masthead bar on any page on Cisco.com. We recently updated the “Products & Services” megamenu on the site to make it more readable and simplify navigation. Here’s the […]

February 10, 2014

DIGITAL AND SOCIAL

Measuring (and Improving!) Digital Experience

3 min read

There’s an adage that “if you can’t measure it, you can’t manage it,” and all of us that are in the business of managing or running things pretty much live by that. But, how to do you measure something as squishy and ephemeral as an “experience”? And, what experiences are worth managing? At Cisco, we’ve […]

October 10, 2013

DIGITAL AND SOCIAL

Cisco.com URLs will be changing (but we’ve got you covered)

1 min read

Later this year, many URLs on Cisco.com are going to change. But don’t worry: We’re putting a mechanism in place that will take you to the right location even if you have bookmarks or are coming from external references. These redirects will be automatic, but if you’re curious, here’s how the URLs will change: Before: […]

July 18, 2013

DIGITAL AND SOCIAL

Some Nice Improvements to Cisco.com Search

1 min read

We’ve made some important updates to the search experience on Cisco.com: For some top product searches, we delivering a “product information box” of the most important information in one place. We’ve done some significant redesign of the user front-end to improve the user experience Searches using Product IDs Significant work to greatly reduce the number […]

Cisco.com is a Top Global Enterprise Site

1 min read

Cisco.com has been featured by industry research firm ByteLevel Research as “Best Global Enterprise Technology Website” in their latest ‘Global By Design” installment focusing on globalization web practices in tech B2B. ByteLevel Research is the author of the annual Globalization Digital Scorecard, where Cisco.com was ranked #4 worldwide in 2013 among such peers as Adobe, GE, […]

March 15, 2013

DIGITAL AND SOCIAL

Cisco Product Quick Reference Guide

1 min read

The 2013 Cisco Product Quick Reference Guide is now shipping, and you can order it right now on Cisco.com. The 2013 guide provides an overview of the many Cisco products, services, and solutions for every part of your business. It’s all you need in one portable guide:  An easy-to-use reference that includes chapters on routing, […]

January 22, 2013

DIGITAL AND SOCIAL

Fun and interactive fascination in Fast Company and Wired this month

1 min read

I always enjoy Fast Company and Wired. But this month there’s something extra in both: You can make the Internet of Everything come alive using your smartphone or tablet, via a Cisco ad in the magazine, just like my colleague Jeanette is doing here with her phone: You can do it, too: 1. First, get […]

December 10, 2012

DIGITAL AND SOCIAL

Paper (and Other Things) That Come Alive #TomorrowStartsHere

1 min read

Here is something fun you can do today with your smart phone or tablet. It’s an app that brings the Internet of Things alive from a newspaper or screen. How to get it: 1. First, go grab a copy of today’s global Wall Street Journal and find the Cisco TOMORROW Starts Here ad, which is […]

November 30, 2012

DIGITAL AND SOCIAL

Some nice updates to Cisco.com and Mobile

1 min read

Over the last few months we’ve made some nice additions and improvements to Cisco.com. We’ll be writing in more detail about these individually, but I’d thought I’d give a short recap. 1. Faster Downloads! We’ve had some big performance improvements in the download experience, both in terms of reducing the number of steps to get […]