Summary: CIO Perspectives – Mobility, Customer Experience and the Road Ahead
In my conversations with many CIOs and IT leaders, they have agreed that investing in mobile and BYOD policies will contribute to the long-term success of their business.
However, many are still wondering what’s down the road and how the growing Internet of Everything (IoE) will impact the future of mobility and enhance tomorrow’s digital experience, for those both inside and outside of the workplace. Here are three points to consider as you plan to travel down the mobility road ahead:
1. Mobility is fueling the growth of the Internet of Everything and it’s impacting various industries.
For example, in the retail, entertainment and hospitality industries, increased mobility is driving more networked connections between customers and brands. By combining the power of location- based services to better reach customers on their mobile devices and deploying smart sensors to optimize a guest stay or manage retail inventory, these industries are transforming customer experience and the bottom line.
2. Mobility is driving a new customer experience.
In the coming years, we will continue to see the transformation from customer service to customer experience, both inside the workplace and with external customers. On the road towards the future of mobility, organizations will be poised to take advantage of ways to foster brand loyalty and create new revenue streams through location-based content and analytics.
3. Mobility extends beyond traditional “carpeted office” applications.
Several years ago, the concept of BYOD and mobility might have been viewed as more easily deployed in traditional office settings. Today, mobility is significantly extending across the value chain. For instance, mobility is enabling control engineering in assembly lines to monitor production
Learn more about how business leaders can not only be prepared for the road ahead, but also enjoy the ride. Read the full article: CIO Perspectives – Mobility, Customer Experience and the Road Ahead.