In light of the recent announcement of MSE Release 7.4 and Advanced Location Analytics Availability, we thought it would be timely to pick up where we left off on our MSE blogs series. In the first two, my colleague Anshul Tyagi covered how the MSE optimizes the CleanAir experience and discussed other MSE enhancements. Now that we have expanded the MSE to cover advanced location analytics, let’s use this blog to dive deeper into how to monetize your Wi-Fi infrastructure using our new functionality.
So you have a Cisco Wi-Fi network: what can you do to get more insight into the people using it? Do you know which part of your venue is more crowded? Ever wondered where people spend the most of the time in your venue? Where have people been before they arrived at your venue?
Whether it is in retail, leisure, travel or manufacturing, anytime there are people interacting with a Wi-Fi environment, there is also potential to improve the user experience–that is, if you can first visualize that interaction.
With the acquisition of ThinkSmart technologies, a leading data analytics company proficient in location data mining, Cisco opens up a new customer base – that of customer oriented marketing. Cisco ThinkSmart Location Analytics solution leverages your existing WLAN infrastructure and can help you gain insight on customer behavior, giving you an opportunity for better sales and operations.
How does the Cisco+ThinkSmart Analytics work?
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Tags: engine, LAN, location, location-based, mobile, mobility, mobility services, network, networking, Thinksmart, WAN, wi-fi, wireless, wlan
Some exciting things are beginning to transpire in today’s hotel industry. As technology finds its way into nearly every aspect of our lives, it’s important to take a look at the impact mobile device usage has had and continues to have on hoteliers and guests alike. Guests today are more technologically in-tune than ever before, often traveling with multiple devices that they plan to use leisurely, for business or both. These devices are also increasingly moving more data as their radios become more sophisticated, and they have increased battery life and are connecting to even more cloud services. Guests also have increasing expectations that they will always be connected wherever they are.
More smart devices translate to more data crossing the network, and this mass amount of data can be used to gather invaluable guest information for hoteliers, including behavioral insights and on-site property analytics. When collected, measured and used correctly, this data can create a unique and personalized mobile experience for the guest while also creating revenue-growth opportunities for hoteliers.
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Tags: access point, application, hospitality, Hospitality WiFi, hotel, hotelier, hotels, implement, location, location-based, network, networking, resort, services, technology, triangular, venue, wi-fi, wifi, wireless
Whenever I travel for business, I take my tablet along. It connects me to work email, it plays my favorite music and it allows me to catch up on Red Sox games during baseball season. It is also a filled with pre-K apps for my son to learn his numbers and letters in preparation for kindergarten.
This use of the tablet for engaging young minds is probably no surprise to most parents, and it is no secret that tablets are changing the way our children are learning both in and out of the classroom. More and more schools are interested in ramping up the role of technology in the classroom, and with this in mind, we put together a webinar for K-12 educators on the very topic of tablets in K-12 education.
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Tags: Case Study, classroom, deploy, education, K-12, network, networking, school, Tablets, technology, utica, wireless
At Cisco Live London, Cisco unveiled Wired & Wireless convergence, along with its associated products, the Wireless LAN Controller 5760 and the Catalyst Switch 3850 with built-in Wireless Controller. While on the expo floor explaining the newly introduced ‘converged access’ to our customers, I had some interesting conversations that I thought might be cool to share with you. There may be some paraphrasing here, but if my conversation became a screenplay, it would have looked like this:
The Cisco Live! London expo show floor is throbbing with excitement, customers browse the many demos that are around the World of Solutions arena.
NAT, Wireless Controller 5760 Product Manager, stands at a demo booth with the new controller.
CUSTOMER 1 ambles over.
I heard about the converged access and it sounds very interesting. Why should I consider 5760 controller?
Do you have bandwidth hungry applications such as video / multimedia applications used by your wireless users?
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Tags: ASIC, control, controller, LAN, management, mobility, network, networking, technology, visibility, WAN, wi-fi, wifi, wireless, wlan
Our hospitality team and MGM Resorts are collaborating again this week at the HTNG North American Conference to discuss key trends in the industry and how Wi-Fi is changing the guest experience.
Remember Bob’s Big Ideas Session at NRF? If you’re at HTNG, make sure you attend the Keynote, featuring our very own Bob Friday, CTO, Wireless Networking Group, Cisco and Cisco partner John Bollen, MGM resorts VP of IT.
Read more at http://www.htng.org/conferences/north-american/speakers#friday
Tags: hospitality, hotels, HTNG, mobility, next gen, next-generation