Like a lot of us in IT, I’m into electronics. I enjoy visiting stores to get the actual hands-on experience of the product – but I admit I rarely buy on the spot. Why? I want to make sure I know what I’m buying, and frankly, that I’m getting the best deal. I either have to do research beforehand – read reviews, check prices, and clip coupons – or search on my mobile device while I’m in the store. Depending on the results, I could either be heading to another store or heading home to make the purchase online.
This week, Cisco introduced a new way to transform that in-venue experience through Connected Mobile Experiences Web engagement. This enables organizations to communicate with opt-in mobile users – shoppers, guests, visitors – through their mobile browser, right there in the venue.
Location-aware menus, banners, and icons as well as content-aware search enable organizations to provide venue-specific information – such as nearby dining or amenities – as well as any information the user may find valuable based on their context: where they are, how long they are there, whether they are a new or repeat visitor, or even what sites they are visiting. This customized communication can dynamically change when the user’s context changes.
Imagine merging the online with the brick and mortar shopping experience – if I’m standing in a particular area looking at a product, the location-aware menu can provide me a link to user reviews of that particular product. And if I’m searching online for the best price, imagine the store issuing a web notification for a price match minus 5% – I’m sold! Read More »
Planning your summer travel and vacation destinations? Where are you headed and what kind of resort experience will you consider ideal? At this year’s Interop Conference in Las Vegas, the Cisco Enterprise Networking Group unveiled its new marquee customer – MGM Resorts International – who has upped the wireless ante to ensure its visitors have access to the information they need, literally at their fingertips.
At MGM Resorts, they continue to push the boundaries of creativity and innovation to deliver the best possible experience for their guests. John Bollen, MGM Resort’s Senior Vice President and Chief Digital Officer, is always looking for ways to take what they do and make it even better. Read More »
If you recall, back in the early days of 802.11n, the Wi-Fi Alliance (WFA) rolled out the 802.11n certification program in phases. Here we are several years later and in that same fashion, the WFA has split the IEEE 802.11ac specification into two certification phases: Wave 1 and Wave 2.
Last week we announced the availability of our 802.11ac Wave 1 Module for the 3600 Access Point and along with that, our intention to develop an 802.11ac adaptive radio module that will support the second phase of 802.11ac, or Wave 2. Most of the 802.11ac discussion in the last year has been focused on Wave 1, so we want to kick off the conversation about the second phase, Wave 2.
If Wave 1 promises increased wireless performance to address the increasing demand for higher performance including growing number of clients demanding higher performance for applications such as HD video streaming, then Wave 2 will stun you with its ability to provide even more throughput beyond the 1.3Gbps that Wave 1 provides as well as a number of other features that will further improve wireless connectivity. It is like taking a really good rock song and adding more cowbell to it.
SNL jokes aside, with the additional features packaged in Wave 2 comes the opportunity for further innovation in Cisco’s Wireless portfolio. We feel that it is important to stay ahead of the technology curve so that customers can plan and benefit from these advances sooner rather than later. So let’s discuss what features are coming with 802.11ac Wave 2. Read More »
Today we announced a new set of products related to 802.11ac and released the highly anticipated 802.11ac radio adaptive module for the 3600 access point. Cisco wants to help you stay ahead of the technology curve by providing innovative products and solutions that can arm you against the challenges of megatrends like BYOD.
In the first session of the Activate the IT Transformation with Cisco Unified Access series we examined the overall value of Cisco’s unified access approach with One Policy, One Management and One Network. The second session brought a deep dive understanding of how simplifying the network infrastructure can improve operational efficiency while at the same time increasing performance.
We’re continuing our Unified Access webinar series to discuss how our latest products can help you simplify your network infrastructure and better understand 802.11ac. This exciting, tech-packed webinar is tomorrow May 1st 2013 at 10am PST. Read More »