The holiday season is upon us, and if you’re like me, you can’t forget it with the traffic pick up as more folks are heading to stores to shop for friends and family after work.
This season, retailers are trying harder than ever to reach their customers, and given mobile device usage is going through the roof (with an estimated 16B devices by 2016), mobility is a communications vehicle that venues are trying to leverage.
Cisco recently released a solution -- Connected Mobile Experiences - that helps organizations, such as retailers, engage customers through mobility with relevant content, based on where they are within the store. The solution uses real-time indoor location gathered from the Cisco wi-fi network as well as key pieces provided by our partners.
Learn how technology partner Qualcomm brings greater location accuracy and Meridian enables organizations to write loyalty apps based on the context-aware intelligence gathered from wi-fi in this short overview video with technical executives from Cisco, Qualcomm and Meridian.
Also, you won’t want to miss seeing Connected Mobile Experiences in action at National Retail Federation 2013 in New York, January 14-15, booth #252. For more information, visit www.cisco.com/go/nrf.