April 10, 2009

Design Cheat Sheets: A Best Practice


Being that we're #17 on Interbrand's "Best Global Brands" list, you can bet Cisco has all kinds of brand guidelines, page templates, wireframing kits, component documentation, and other tools to keep our presentation looking consistent and our online experiences well designed.

But perhaps the most useful and effective tool we've created for our online designers and design agencies are some simple "cheat sheets" that serve as a quick visual reference for the style we're creating with web pages, Flash, and other online experiences. Here's an example:

image

These simple style sheets have been a big hit with everyone who's used them; they can hold them up against their own work in progress, and instantly judge whether their creative work "looks like Cisco."

If you don't have something like this in use at your company, I heartily recommend creating one that captures the essence of your organization's brand identity and style, and making it widely available.

Martin Hardee Posted by Martin Hardee at 07:30AM PST

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Tags: branding style guide template web design web experience

1 Comment

David McCaleb May 4, 2009

Great info. Can you please provide a link to these powerful Cisco resources?

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