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What Does Adopting a Video Strategy Mean for Your Network?

In a recent Forbes article Guido Jouret, Cisco’s Emerging Technologies CTO, talks about how in today’s business world all companies require video strategies to achieve successful collaboration. I couldn’t agree more.  I recognize however that implementation of video technology like telepresence raises concerns about network capacity. While high-quality, secure video enables more face-to-face interactions and helps build deeper relationships, an insufficient video implementation can ruin the user experience and counter potential productivity gains.

So how will your network support video collaboration?  The short answer:  With the right enterprise-level solution for video implementation, your network will operate seamlessly and video connections will be as personal as in-room meetings.

Cisco can help you bring “in-person” collaboration into your organization. Our priorities revolve around:

  • Bandwidth optimization on a powerful collaboration infrastructure platform: Cisco dynamically allocates bandwidth as needed to deliver the highest quality, jitter- and latency-free video and audio. The network layer enables business continuity and bandwidth guarantees. Users can easily communicate, as well as manage, protect and extend telepresence solutions.
  • Making it easy, secure, and cost effective:  Cisco TelePresence can easily and securely be implemented into existing environments, allowing businesses to protect their current bandwidth infrastructure investments. Our solutions support interoperability, simplify management, and offer data and endpoint security.
  • An architectural approach to networking: Our end-to-end solution provides complete network visibility for more effective management and troubleshooting. Cisco Medianet technology monitors network traffic flow and provides state-of-the-art network support for video, all without taxing bandwidth. This ensures the best possible quality of experience, without compromising efficiency, manageability and scale.

As Guido states, what may seem daunting should in fact be seen as an opportunity.  Now is the right time to focus on your video strategy. It can be headache-free – it just takes the right partner with the right tools and expertise to build telepresence into your business and communication landscapes.

Are you ready to develop your video strategy? Let us know how we can help!

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