Cisco Blogs

Cisco Blog > Video

Green IT’s Global Momentum Shows No Signs of Slowing

Forrester’s fourth global survey of enterprise IT professionals found that the slowing economy will not derail efforts to make IT operations more efficient and less environmentally harmful. In fact, of responding companies that are changing the pace of their green IT activities in response to the economic outlook, those going faster outnumber those slowing down by 2 to 1.

No doubt they are evaluating the benefits of video conferencing and telepresence as green IT solutions to help transform their businesses. With an almost immediate return on investment, not only can this green technology help businesses save money, it can also make them more attractive to potential clients who are increasingly evaluating the environmental resumes of their partners and vendors as a main selection criteria.

According to the Forrester report, in April 2007 only 25% of respondents answered yes to the question: Has your company included environmental criteria in its evaluation and selection of IT purchases? However, 59% answered yes in the most recent survey conducted in Oct. 2008. That’s an astounding difference -- probably a trend across the enterprise because companies are finally realizing that being green saves green. Moreover, research shows that over half of global consumers (53 percent/representing 1.1 billion people) prefer to purchase products and services from companies with strong environmental reputations.

DoDIIS — a winning show in more ways than one

May 26, 2009 at 12:08 pm PST

Last week’s DoDIIS Worldwide Conference, “Empowering Decision Advantage,” in Orlando, was a great show for us. We not only got to see a lot of our valued customers and colleagues, but we were proud to show them first-hand TANDBERG’s New Way of Working with our Telepresence T3 showcased in our booth.

The highlight for us is that we won DoDIIS’ Best Showcase of Technology award, which goes to the booth that best showcases a company’s technology in an eye-catching, innovative and interactive manner.The judges for the awards were an independent group made up of a cross section of vendors, national organizations and Command reps.

The immersive Telepresence T3 allowed us to show how video teleconferencing (VTC) technology supports accelerated decision-making and creates an environment in which real-time sharing of intelligence can take place between constituents in the field with strategy planners and policymakers.

In today’s increasingly global environment, accelerated decision-making and real-time sharing of intelligence are key to success for every mission. DoDIIS was the first tradeshow to which we’ve taken our Telepresence T3, so we are incredibly proud of our Best Showcase of Technology award.

What is JITC and what does it mean to your agency?

May 19, 2009 at 9:41 am PST

Recently, many of our customers have been asking about Joint Interoperability Test Command (JITC) testing and certification.Many of you have told us that you would like a quick overview of JITC, its importance, the procedures for pursuing certification and recertification, and how you can find the status of any product currently in the JITC process.

The basics of the JITC process are outlined below.

What Is JITC

JITC provides test, evaluation, and certification services for acquiring and deploying of global “net-centric” military capabilities.

The Approved Products List (APL)

There are two APLs of particular interest for the video conferencing market and they are the DSN APL and the IPv6 APL.These APLs are separate today, although they may be merged together in the future as demand for IPv6 begins to increase.


The DSN certification allows the products to operate on the Department of Defense (DoD) H.320 based network.Once a product is scheduled for testing, it appears on the DSN schedule on the JITC website.This site is public and you can monitor the progress of any product on the JITC website by going to:

DSN Schedule:, click the link under schedule.

Currently approved products:, search by manufacturer.

TANDBERG status: TANDBERG has received JITC recertification from the Federal government for the complete TANDBERG MPS infrastructure and MXP endpoint portfolios. In addition, the TANDBERG Management Suite (TMS) is now certified, making it the only management platform for video to receive JITC certification. With endpoints, infrastructure and now a management platform certified, the DoD can purchase a total JITC-certified solution only from TANDBERG.

Video = “The Future of Work”

work_tout_05131The current issue of Time includes a special report on The Future of Work that outlines ten fundamental ways the workplace of the future will be vastly different than it is today. While not discussed, I couldn’t help but see the important role video and telepresence will play in this new work place. This technology will have an even greater impact than it does today, fostering a more flexible, collaborative environment for employees, while reducing costs and providing greater access to experts worldwide.

One of the key management skills of the future is “collaborative decision-making that might involve team members scattered around the world from Beijing to Barcelona to Boston, whom the leader of a project may have never met in person.” While they may have never met “in person,” that is not to say that they would not recognize each other on the street. Moreover, as technology develops, the need to “actually show up at an office …is just going to fade away.” However, the need for face-to-face communication will remain. As the world becomes flatter, and expertise is distributed globally, video will be the catalyst that will bring people together to make the critical decisions that drive business. You might say it will even enable the future workplace.

Lessons from the H1N1 virus

May 13, 2009 at 8:41 am PST

As of Monday, there were 30 countries reporting more than 4,600 cases of the H1N1 virus – swine flu. While the pandemic seems to be waning, there could be more waves if those who have it infect others.

The World Health Organization cited vigilance and diligence as reasons that world governments were prepared for the first wave of the virus. Their preparations for a possible avian flu pandemic meant they had a system in place to communicate with each other, share data and apprise their publics of the situation.

Is your agency as prepared? Did the first wave of the H1N1 virus motivate your agency to put plans in place if you weren’t?Beyond the human resources and internal communication policies that you should have in place to deal with a possible pandemic that could keep your workers at home, how do you keep your agency running smoothly and seamlessly during a crisis?

According to Robert C. Chandler, PhD, an expert on organizational behavior and communication during human health crises, these types of situations are usually fast-paced, and stressful. Urgent situations demand that critical (sometimes life and death) decisions often have to be made with limited or changing information. That’s what makes clear communications even more important – and difficult – during a health crisis.

But clear communication can be difficult if your audience – employees, partners, or other agencies – is using non-visual communication methods, such as email and phone. Miscues can be a problem — lack of understanding or not realizing that someone does not understand you are all possibilities.

Remembering the value of face-to-face communications is key to success in a crisis, according to Chandler. “By incorporating the face-to-face element into their communication strategies from the outset, planners will find that in the event of a crisis, teams will be able to act more quickly, more accurately, and deliver more effective results.”

One option is video teleconferencing (VTC), which enables people at different locations to communicate as if they were in the same room. VTC not only allows for crisis teams to plan and prepare effectively and efficiently, it can also create a way to keep an agency running smoothly by offering a more realistic and interactive telework environment for employees.

VTC reduces many barriers to telework, as colleagues, managers and support teams can continue to interact with one another face-to-face., maintaining the level of collaboration they had in the office, while increasing their productivity.

Workers can share content/information visually and immediately, and even with base or office changes, can still work as a team. With the swine flu and other pandemic crises, telework enhanced by VTC is rapidly becoming a necessity to maintain business as usual for the government.