I’ve attended 12 Partner Summits, if you can believe it, so I wanted to take a moment to share with you some of the things you need to know before you attend this year’s event. The event starts on Monday, February 28 in New Orleans, Louisiana and Virtual Partner Summit begins on Tuesday March 1.
As a Partner Summit veteran, I’ve got some tried-and-true tips for enjoying the event. (Watch the cartoon version of me in this video, walking you through the things you should do to prepare.)
Keep reading to find out about some of the big topics we’ll be covering next week at Partner Summit 2011 and how you can get involved. Read More »
Not only is cloud is becoming mainstream as a business IT solution, but mobile is taking over as the preferred method of computing, and virtualization is proliferating, too.
Want to learn more about these opportunities and find out about what role the network will play in supporting these opportunities--from the comfort of your home or office? Then be sure to register for Cisco Virtual Partner Summit 2011. Virtual Partner Summit will be the spot in which you can learn, share, and engage.
Virtual Partner Summit takes place online on March 1–3, 2011 and costs nothing for Cisco partners to attend. All you have to do is register and join us.
This meter represents your reputation at a 100% scale based on your level of participation on the site. Find out more
Comments Off
We heard from so many partners at our Barcelona Partner Velocity event in December and on our Cisco Channels Facebook page that this is the year you’re going to start a new marketing plan and become more active in social media.
Is this the year you’re going to make your Twitter debut? Will you drive more customers to your blog in 2011? Want to better engage your fans via Facebook?
Whatever your goals, we’ve got a way to ensure that your 2011 marketing efforts get off to a great start.
Reserve your spot at our first Partner Velocity Virtual Engagement of the year on January 27 and you’ll get a chance to ask author and social media thought leader Brian Solis your social media marketing questions.
Read on to find out how to secure your spot. Read More »
Think your website or marketing campaign has it all: Sparkling copy, dazzling design, and enough oomph to convert just about every visitor into a confirmed, solid sales lead? Well, think again.
During Tuesday morning’s Virtual Velocity IPTV broadcast, Luanne Tierney (VP of WW Partner Marketing) hosted Dr. Flint McGlaughlin who is Director of MECLABS and Director of Enterprise Research at the University of Cambridge.
Dr. McGlaughlin provided a host of tips on how you can drive better ROI from marketing campaigns based on his company MECLABS’ extensive research. MECLABS conducts more than 200 digital marketing experiments every year, which are focused on helping companies optimize sales and marketing performance.
During his presentation, he used real-world examples from current Internet campaigns as well as campaigns provided by Josh Krasnegor of FusionStorm, a Cisco partner.
(If you didn’t get a chance to watch the live broadcast, we’ll be posting a full replay for partners soon. “Like” the Cisco Channels Facebook page or follow us @Cisco_Channels on Twitter to get a replay link when it’s available.)
I got a chance to talk with Dr. McGlaughlin after the broadcast about what he identifies as the three principles to drive effective essential tips for lead generation. He also talked about where to place information on your webpage for maximum effect.
So what are those three principles you need to use to guide the presentation of information on your website to maximize leads? Here’s a summary:
