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Thinking Outside of the Building

You’ve all heard the saying “think outside the box” when encouraging someone to be creative and come up with new ideas, new ways to do things, new ways to…..just about anything.  Well, I’d like to take a small twist on the well-known saying and talk for a moment on how deploying outdoor Wi-Fi access points should be something you should be “thinking” about.

We all know that here in late 2013 almost everywhere you go, you can pull out your laptop, tablet, or smartphone and you will find Wi-Fi coverage, be it at your workplace, at a coffee shop, or in a retail store.  Why is Wi-Fi coverage so pervasive in these areas?  Because connecting to Wi-Fi access points and the data network behind them makes employees more productive, enables the coffee shop to be the new remote office (while selling more coffee and cakes), and provides the retail store the ability to gather analytics to better target offers for their customers.

Now let’s think about expanding this coverage to outdoors….outside the buildings.  The same holds true.  Providing Wi-Fi access in the surrounding outdoor locations frees up employees to take their laptops outside and enjoy a nice, sunny day while still being “online” for secure corporate email and business tools.  It allows the employee to connect to that important WebEx meeting he is running late for as he pulls into the parking lot. It allows the retail store to engage with customers thru Cisco’s Connected Mobile Experiences (CMX) earlier and push offers to them as they walk in from the parking lot, perhaps pulling customers headed to nearby stores who might otherwise not have stopped in.

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Aironet 1530 Series Outdoor Wireless Access Points: Click to see comparison table

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Cisco CMX at Dreamhack Winter 2013 in Jonkoping Sweden

Dreamhack Winter 2013 in the small city of Jonkoping in central Sweden claims to be the world’s largest digital event. I was skeptical at first, but when I arrived for the event, I was completely amazed at the scale of things in this tiny part of the world where its only bright for 5 or 6 hours during day this time of the year.

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Of course, the amount of daylight didn’t impact one bit the large numbers of people streaming into the event venue well before opening time on Thursday afternoon.

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An Architectural Approach to Location-Based Services

When was the last time you looked at your mobile device? Minutes ago? Seconds ago? We can’t seem to live without them, and in the consumer space, new mobile services are popping up it seems faster than your Twitter feed can handle. Below are mobile consumer services trends from the latest VNI Service Adoption Forecast (2012 – 2017) – you can see Mobile SMS, Mobile Commerce, Mobile Video, and Mobile Social Networking are on the rise, as is the number of devices per consumer.

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Many organizations are looking for ways to leverage this upward trend in mobility and innovative mobile services for business benefit – whether it be for increasing customer satisfaction and communicating how the general population wants to receive communication, or offering Wi-Fi so users are able to consume the mobile services they want.

Cisco has made a big investment in mobile location-based services (LBS) over the past year with the introduction of the Connected Mobile Experiences (CMX) solution. CMX enables mobile users to adopt new innovative mobile services with an added benefit of relevance. Businesses can conduct mobile commerce, send texts, extend mobile video, or integrate mobile services with social media now based on the user’s location. Read More »

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Cisco CMX Enables the Future of ‘Digital Malls’ at the DIGIWORLD Summit 2013

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Montpellier, France this week hosted the 35th edition of the DigiWorld Summit whose overall theme was “The digital gold mines”.

The event focused on digital innovation, especially its ability to create value with the emergence of new business models, and Cisco is a key member of the Digiworld Institute. Read More »

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Miercom: Cisco Aironet AP3702i

Cisco’s newest 802.11ac product, the Aironet 3700 Series Access Point is now orderable and shipping in the next few weeks.  The AP 3700 features an integrated 11ac radio with a 4×4 architecture and Cisco’s High-Density Experience (HDX) Technology.  HDX is a suite of features specific to the AP 3700 that delivers the best possible user experience, especially in high client density networks.  HDX is enabled by a combination of  hardware and software features on the AP 3700, features including:

  • CleanAir 80 MHz – Interference detection and mitigation
  • ClientLink 3.0 – RF link quality
  • Smart Roam – Intelligent roaming handoff
  • Turbo Performance – Performance with high client density

Aruba recently launched their 802.11ac access point, the AP-220 series, featuring a 3×3 design.

Miercom recently published a third-party evaluation of the performance between the AP 3702i and the AP-225.  The report consists of a diverse range of test cases meant to gauge real-world performance of the access points.  The tests include; multi-client performance, single client rate vs. range, performance in the presence of interference, and performance on reduced power.  Here are some of the highlights from the report.

Multi-Client Performance

The AP 3700 performed very well in the multi-client performance test, thanks impart to HDX Turbo Performance.  With 60 clients, the AP 3702i had a 6x performance advantage over the AP-225.  The AP-225 struggled to serve all the clients and only mustered 40 Mbps total.  The AP 3702i was able to transmit a healthy 236 Mbps, while maintaining fair throughput to each client.

The test consisted of 60 11ac clients, all associated to the 5 GHz radio.  The clients used were 10 Dell E6430 laptops with Broadcom 4360 three spatial-stream chips, 20 Apple Macbook Air two spatial-stream laptops, and 30 Dell E6430 laptops with Intel 7260 two spatial-stream chips.  Clients were setup in an open office environment surrounding the AP.  Distances varied from 10’ to 50’.

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