Remember the halcyon days of the Dot-Com era? A frothy stock market, venture capital money flowing like water and famous sock puppets characterized the exuberance of the day. One company (Boo.com) spent $188 million in just six months to create an online fashion store. And 16 start-ups spent over $2 million each for a 30 second advertising slot during Superbowl XXXIV to crow of their existence. But, all of the money didn’t matter – the mantra was all about capturing “eyeballs.”
The business theory of the day was that if you could get people to your website (the eyeballs) then somehow the money would come gushing in. You were a heretic if you questioned how that would happen. Eyeballs were a very monetizable item, so the more of them the better. Of course, we know what happened. The Dot-Com era came to a Read More »
Tags: advertising, Big Data, Cisco, dot-com, internet of things, monetization, Smart Cities, wifi
There was significant Small Cells buzz during last months Mobile World Congress, where Cisco announced a range of innovative products and solutions that can be used to accelerate the market adoption of small cells. In particular, I spoke at the Small Cell Forum’s Small Cell Zone were I described how Cisco is accelerating enterprise small cell deployments, through a combination of:
- driving an E2E enterprise architecture that is able to span single 50 sq.m teleworker installations through to 50,000 sq.m campus deployments
- cloud based Mobility IQ providing Wi-Fi and Small Cell network, user and business intelligence with dashboards that enable integration into enterprise managed service offers
- channel enabled commercial models that leverage Cisco’s installed base intelligence and vertical sector segmentation to prioritize, qualify, design and install enterprise small cells
- and, the topic that I want to drill into today, virtualizing small cell core networks and management systems that can be deployed in minutes instead of months, and consumed on a pay-as-you-grow basis
Small Cells have always been easy to deploy with integrated self configuration capabilities and Cisco has now deployed over Read More »
Tags: Cisco, futureofmobility, HetNet, mobility iq, Service Provider, small cell deployments, wifi
Have you ever walked into the office or perhaps an area in your home with your mobile phone and tried to make a call, only to have poor LTE/4G/3G signal strength keep your call from connecting? What did you do? Well if you’re like me, you probably wanted to throw your phone and revert back to the reliable, old land line. What if, instead of relying on the signal strength of your mobile service provider, you were to make voice calls over your home or office Wi-Fi network?
Mobile network traffic is growing exponentially, and service providers must manage their networks efficiently to meet Read More »
Tags: mobile network operator, mobile subscribers, mobility, Service Provider, VoWifi, wifi
When I talk to service providers around the world, many of them tell me how difficult it is to capture intelligent information about their customers’ mobile usage, including whom their top customers are, which social media sites are being accessed, and what information is being streamed live. What’s more, mobile data and usage continues to grow exponentially which will make capturing this information even more difficult over time. According to the most recent Cisco® Visual Networking Index (VNI) Global Mobile Data Traffic Forecast by 2019, there will be over 21 billion mobile connections. In addition, mobile data traffic will grow at a compound annual growth rate (CAGR) of 57 percent, reaching 24.3 exabytes per month by 2019.
Now, mobile service providers need to better manage all Read More »
Tags: Cisco, Cisco Cloud Service, Cisco Mobility IQ, Cisco® Visual Networking Index (VNI), Global Mobile Data Traffic Forecast, InterCloud, Mobile World Congress 2015, mobility, MWC15, service providers, wifi
Like most kids, my children love to call their grandparents and tell them about what is happening at school. We are lucky that we have a great home POTS voice service through our local telephone company. My kids are growing up quickly, and I anticipate that they will want to eventually call from whatever device is in their hands. That could be my cell phone or the regular ‘land line’ home phone. Or what if my son wants to use my Kindle or an iPod touch to make the call? These devices are typically not used for voice calls, only for data applications. Many of them only have Wi-Fi, and right now cannot make voice over Wi-Fi calls without a number of new developments on the device.
The great news is that there are many developments in the Voice over Wi-Fi (VoWi-Fi) space to get us closer to that vision. Some of those new developments are being shown this week at Mobile World Congress. Read More »
Tags: Chemring, Cisco ePDG, Cisco Policy Suite, Cisco Service Provider, mobile world congress, MWC15, VoWifi, wifi