Traveling has been a large part of my career at Cisco. Over the last few years I have had the opportunity to travel to customer meetings around the world, discussing their innovation and use cases for Cisco Small Cell Solutions. What’s interesting is when I spoke with operators in Europe, the prime drivers for WIFI has been connecting cities and stadiums for special events….the summer Olympics was a great example., While in the US, I have met with operators about connected stadiums, retail malls, museums and more. The most interesting story was a visit to the Middle East. We were in Dubai, and seeing some of the examples of where they wanted to take Cisco SP Wi-Fi Solution was fascinating. There was one location in particular that I dubbed “Candy Land”, because it had a retail venue, it had an amusement park, it had a stadium, it had a race track — all in one location on an island. This operator was going to talk to the owner of the island about how they could provide SP Wi-Fi for all of those venues. I was talking to another operator in the Middle East, and one of the things they were looking to provide SP Wi-Fi for was The Hajj. There are millions of people that go to Mecca yearly, and they just need connectivity, for a lot of different reasons; I found that absolutely fascinating. Each part of the globe has unique use cases to each of their country’s cultures and people, but they all want to be part of the wireless world. Read More »
Did you know that we now have a new webinar portal that holds registration pages for upcoming webinars AND on demand links for any webinars you missed all in ONE place?
Today we announced a new set of products related to 802.11ac and released the highly anticipated 802.11ac radio adaptive module for the 3600 access point. Cisco wants to help you stay ahead of the technology curve by providing innovative products and solutions that can arm you against the challenges of megatrends like BYOD.
In the first session of the Activate the IT Transformation with Cisco Unified Access series we examined the overall value of Cisco’s unified access approach with One Policy, One Management and One Network. The second session brought a deep dive understanding of how simplifying the network infrastructure can improve operational efficiency while at the same time increasing performance.
We’re continuing our Unified Access webinar series to discuss how our latest products can help you simplify your network infrastructure and better understand 802.11ac. This exciting, tech-packed webinar is tomorrow May 1st 2013 at 10am PST. Read More »
Today’s world is characterized by what I call the “mobile explosion”—an environment defined by mobile cloud becoming a platform for delivering everything. It is a world of heterogeneous networks, licensed macro small cell networks, and unlicensed small cell networks (Wi-Fi for example), all seamlessly combined. In this world, however, I believe we are facing a mobile paradox: on the one hand, there is a staggering demand for data from our smartphones, tablets, and other connected devices; on the other hand, the telecommunications industry is grappling with business and monetization challenges around profitability, how to build up these networks fast enough, and competition from over-the-top (OTT) operators. But, operators are struggling with building the business case and understanding how to make Wi-Fi pay.
The much quoted Cisco Visual Networking Index (VNI) predicts that global mobile data traffic will increase 13-fold from 2012 to 2017, reaching 11.2 exabytes per month. In parallel, the use of unlicensed small cell networks (Wi-Fi) for Internet access is exploding as more mobile devices are Wi-Fi-enabled, the number of public hotspots expands, and user acceptance grows. Until recently, most technologists and mobile industry executives viewed Wi-Fi as the “poor cousin” to licensed mobile communications. And they most certainly never saw any role for Wi-Fi in mobile networks or their business. The explosion of mobile data traffic has changed all of that. Most mobile operators now realize that offloading data traffic to Wi-Fi can, and must, play a significant role in helping them avoid clogged networks and unhappy customers.
In the “Business Models and Monetization Video” in Big Thinkers in Small Cells, my colleagues and I discuss revenue opportunities and challenges mobile operators face today with small cells, both licensed and unlicensed. Mobile operators Read More »
Tags: Cisco, cloud, data offload, IBSG, macro small cell networks, mobile, mobile cloud, mobile operators, mobile providers, mobility, Networks, offload, operators, service providers, small cell, small cell networks, small cells, wi-fi, Wi-Fi business models, Wi-Fi providers
Imagine this travel experience: You enter your hotel, and your mobile app buzzes to welcome you back and offers you free Wi-Fi within the lobby area. The app informs you you’re now in line for check-in with a 3 minute wait – your latte is being made in the waiting lounge, and the receptionist will come directly to you. After you check-in, the app launches a map of the property, highlighting all of the hotel’s amenities. As you walk to your room, personalized dining and spa promotions appear – they can be used anytime during your stay.
Cisco Connected Mobile Experiences solution can enable hospitality organizations to use Wi-Fi location services to engage and retain always-connected mobile guests by providing them with highly personalized content and experiences.
Hospitality venues can also use the Wi-Fi network to augment the guest and conference experience to build loyalty and boost sales with location-based information integrated into mobile applications.
Watch our 35 minute webcast (Available On Demand) to learn about the Wi-Fi technology behind the solution and strategies for how to create connected mobile experiences to engage your guests. Read More »
Tags: advanced location, Cisco, Connected, connected mobile experiences, experience, Guest, hospitality, hotel, Indoor location, location, loyalty, mobile, mobility, network, revenue, services, venue, wi-fi, wireless