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The Next Step in Your Store Analytics Strategy: Sensor Fusion

Retail has entered an era of unprecedented competition and accelerated evolution worldwide. Retailers in every category, both brick-and-mortar and online, face larger and more unpredictable threats than ever before, from digitization of goods and distributed manufacturing to autonomous, near-instant delivery, service robots, and online experiences with unprecedented realism, as disruptors such as virtual reality, 3D printing, drones and wearables take root.

While e-commerce growth is outstripping physical store expansion, the in-store experience is still a powerful part of the shopping experience. The Internet of Everything (IoE) offers new opportunities to make physical store shopping a better experience for the consumer and more lucrative for the retailer. By lighting up “dark assets,” retailers gains unprecedented insights into shopper behavior and operations, and can impact every piece of the value chain from merchandising and sales to workforce optimization, shopper experience and service.

Retailers light up dark assets by instrumenting physical stores with sensors and actuators such as Wi-Fi access points and shopping cart tags, beacons, video cameras, and even mechanical devices such as weight sensing shelves or humidity sensors. While these sensors themselves provide valuable new insights, often the greatest advantages are derived from combining multiple types of sensors and data through “sensor fusion.”

As just one example, pairing Wi-Fi location data showing a shopping path with point-of-sale data can highlight opportunities to improve conversion, where shoppers linger but don’t purchase. Likewise, combining video analytics of traffic entering the store with shelf sensing of the rate at which refrigerated goods are being picked up provides a more accurate forecast of staffing needs.

The business value of sensor fusion can be staggering – our studies show that a 1,500 store big box chain could save up to $100 million per year in cashier cost, at the same time as reducing checkout wait times by up to half – in fact, we predict that IoE could ultimately end up eliminating the checkout line. IoE also helps with the stubborn problem of on-shelf availability, where the largest retailers can lose more than $1 billion annually.

But that’s not all – sensor fusion is already being used to evaluate campaign effectiveness, optimize merchandising, and help suppliers and partners become the captains in their categories, as well as to reduce shrink and improve shopper and employee safety.

Please join us to learn more on Sept. 25 during my 45-minute webcast being held at 12:00 noon ET/9:00 am PT. It’s called “Why You Need Sensor Fusion in Your 2016 Retail Analytics Strategy,” and it’s jointly sponsored by Cisco and our partner RetailPoint, which offers POS solutions. I’ll speak for just half an hour about IoE in action in retail and the technologies enabling it, from video (the “supersensor”) to wearables to precision location and the single pane of glass for retail – the ultimate view of your business. Then we’ll spend 15-20 minutes in open discussion on how sensor fusion can help your store take the next step. Please register today!

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Cisco and Intel team up to make SDN easy for Service Creation

If you missed the April 28th Cisco Knowledge Network (CKN) webinar, you missed a very special event (but, don’t worry we provide the link below to the replay for all those who did register). Cisco Knowledge Network is an ongoing series of webinars for our customers and other interested people. Typically we cover technology and solutions. On the April 28th CKN 233 people watched and which is a new encapsulation protocol that enables dynamic service creation and modification without touching the network topology.

Charles Darwin

What made this CKN even more special was that Cisco teamed up with our NSH partner Intel to deliver this webinar. Uri Elzur (Intel) and Paul Quinn (Cisco), the amongst the authors of the NSH protocol IETF draft, joined Humberto La Roche (Cisco CTO office) to present and answer questions. Read More »

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Early Stage Nexus 9K and ACI customers Step up to Share their Stories

It is but just a year since Cisco announced its acquisition of Insieme Networks and the Application Centric Infrastructure (ACI) approach for Data Center SDN deployments. The promise was to bring a simpler, highly automated and secure data center taking a policy-driven approach.

Now, with more than double the number of APIC customers, over 900 Nexus 9000 Customers, and nearly 35 Ecosystem Partners, this promise is fast becoming a reality. Nothing can be more real than customers willing to speak of their deployments and of the benefits they are beginning to derive in a tangible manner, or of ecosystem partners willing to integrate into an open architecture and indulge in joint go-to-market activities.

Today we’d like to invite you to a set of special webcasts where you can hear the perspectives of different organizations on how Application Centric Infrastructure transforms IT

1. December 9th at 8:00 AM PT, listen to the session titled “Deutsche Bank and Cisco to Host a Conference Call on Application Centric Infrastructure” with Soni Jiandani, SVP, Marketing, Insieme Business Unit at Cisco. Cisco will be joined by three customers representing E-Trade, QBranch and the University of Qatar during this conference call.

2. December 10, 2014, 1:30 – 2:30 p.m. PST: Click here to register to attend the live webcast: “Application Centric Infrastructure (ACI) Live Broadcast” with early adopter ACI customers. An online chat with ACI experts will be available for viewers.

3. January 13th2015, register for the interactive webcast “Is Your Data Center Ready for the Application Economy? Discover the Power of Application Centric Infrastructure”. Join Cisco customers from all over the world sharing the benefits they’re deriving from embracing the Cisco Nexus portfolio as well as the ACI architecture. CIOs, CTOs, Top IT practictioners and Networking Architects all get together to talk about ACI in their IT environment.

You’ll also hear from ACI Ecosystem Partners and how their solutions integrate to help customize and extend ACI deployments leveraging the open architecture, and how joint customers are benefiting from multi-vendor innovation.

Register now!


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Retailers Lying Awake at Night – Who’s Next?

In the past few weeks, I’ve received two replacement credit cards. And, no, this does not indicate I’ve done too much shopping! It means that hackers are continuing to target retailers and the bank decided I needed to be protected by new credit card numbers.

I’m Carol Ferrara-Zarb, and as the leader of Cisco’s Security Solutions team, I’m joining the Cisco Retail blog today to talk to you about security and compliance in the store. While consumers certainly worry about security, the concerns of retailers are magnified because you are among the highest-profile targets right now for professional hacker attacks. Store owners and operators are just about lying awake at night wondering who is going to be next.

At the same time, change is continuing on the security front, particularly in the area of PCI compliance. At the end of this calendar year, the new 3.0 version of the PCI DSS mandate will come into force. Are you ready for the new requirements?

If you’re a Cisco customer, you very well may be. Join us on July 23 for a free, one-hour webcast called, “Straight Talk about Reducing Complexity and Maintaining Compliance in Retail.” Cisco Security Architect Christian Janoff, who sits on the PCI Security Standards Council Board of Advisors, and Aaron Reynolds, PCI Managing Principal for Cisco partner Verizon, will lead a candid discussion on retail security. The session covers:

  • The changes in the PCI DSS 3.0 mandate and their impact on your retail business
  • How to satisfy three standards—PCI, SOX, and HIPAA—by configuring one control
  • Implementing the latest, simplified strategies for PCI scope reduction, and how they can be superior to traditional methods for many retailers

You’ll come away with an overview of today’s threat landscape, and we’ll put it all into perspective to support your continued pursuit of compliance and retail success. Registrants will also receive the Simplifying Compliance Answer Kit, a set of documents and tools to help you understand compliance better.

The webcast takes place on July 23 at 10:00 am PT/1:00 pm ET. Please register today! Be sure to bring your questions to take part in the discussion.

We’ll see you there!

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Don’t Miss this Webcast on IoT and Manufacturing

For many manufacturers, understanding how industry trends impact their business and learning about peer best practices are top priorities. Once current area of focus — tapping into the transformational  value  of the Internet of Things (IoT) on manufacturing — is top of mind for best-in-class companies.

A vision of IoT and its impact on manufacturing business performance are introduced in the video below.

So what is the opportunity for IoT in YOUR manufacturing environment? To help you answer this question and more, Cisco is co-hosting a series of webcasts in conjunction with that are designed to educate and equip executives from production operations, IT, controls and automation on implementing and optimizing IoT for manufacturing.

Don’t miss the opening webcast on June 3rd, when executives from Rockwell Automation, Steelcase and Cisco join editor Joel Hans in what is sure to be an insightful and lively discussion on what is the opportunity, why it’s important and where to get started.

Please register at this link now.  We look forward to your joining, and thanks for taking time to read this brief announcement! webcast



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