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Service Provider Network Monetization and Innovative Service Offers

Shruti's Final Portrait-1 copyBy Shruti Jain, Senior analyst, SP Thought Leadership

The latest Cisco Mobile Visual Networking Index (VNI) Forecast 2013-2018, highlights the following key trends:

  • The number of mobile users is growing: By 2018, more than 64% of the world’s population (7.6 billion people) will be mobile users.
  • The number of mobile end user devices and connections is increasing: By 2018, there will be more than 10 billion mobile-ready devices/connections–including 8 billion personal mobile devices and 2 billion M2M connections.
  • The mobile networks are becoming faster: Average global mobile network speeds will nearly double from 2013 to 2018.

So what are these ever-increasing number of mobile users doing with more devices on faster connections?  According to our analysis, mobile subscribers are using a variety of services ranging from text-based simple services to interactive multi-media mobile services such as video streaming and communications.

As mobile operators make significant investments to deploy higher performing next-generation technologies, they are coming up with innovative ideas to monetize these networks by creating new business models to offer customer value.  An example of this innovative approach is Bharti Airtel’s One Rupee Mobile Video Service, which addresses the end-user affordability issue while Read More »

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Cisco VNI Global Mobile Data Forecast Update (2013 – 2018)

Wireless momentum continues worldwide and mobile data traffic expected to increase nearly 11-fold

Today, Cisco released its latest Visual Networking Index (VNI) Global Mobile Forecast, 2013-2018, projecting future mobile data traffic over cellular networks (2G, 3G, or 4G) and wi-fi off-load traffic. Our detailed research, including region-specific and some country-specific data, can be found in our complete white paper. Highlighted below for your convenience are some of the key takeaways.

Read More »

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Comcast’s “Take” on VNI Forecast Implications

Cisco recently released the latest version of our VNI Forecast, a 5-year look ahead at data traffic growth trends. I caught up with Kevin McElearney, SVP Network Engineering at Comcast, to talk about the implications this latest VNI Forecast has for Comcast’s planning. You can check out what Kevin has to say here.

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Six Insights: Implications of the VNI Forecast 2012-2017

Shortly before we released this year’s Cisco VNI Forecast 2012-2017* on May 29th, I had a chance to contemplate the implications behind all the report’s data. The Forecast makes it clear that IP traffic will continue to grow “in leaps and bounds” through 2017, but there is so much more information lying hidden within the report.

* an annual projection of global Internet Protocol (IP) traffic, now in its seventh year,
used by companies, analysts, media, academia, and governments wordlwide.
For a quick overview of this year’s findings, read Thomas Barnett’s VNI blog post.

Here are six significant conclusions that came about in my review of VNI’s findings and what they mean for the future functioning of the Internet: Read More »

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The 2017 Internet: A Look at the Future, Courtesy of the Cisco VNI Forecast

Visualize this: nearly half the Earth’s population – 3.6 billion people – connected to the Internet for communication, commerce, education, information, and entertainment.  Think that’s too futuristic? Think again. By 2017, less than five years from today, that will be our reality.

This prediction is one of several key findings from the newly released Cisco Visual Networking Index, 2012-2017, a highly regarded annual forecast of global Internet Protocol (IP) traffic now in its seventh year.

Let’s explore further the Internet of 2017, as projected by the updated VNI Forecast.

By 2017, IP traffic volumes and regional growth will continue to impress: Read More »

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