If you read my blogs you know I believe that gamification tactics can be VERY effective when applied in a thoughtful manner. I wrote previously about the effectiveness of gamification tactics as applied to Cisco’s Global Sales Experience. We just wrapped up Virtual Partner Summit (VPS) and I want to share some amazing results that in my opinion were very much a result of the gamification tactics applied to the event.
Some of the event goals we considered when crafting the VPS achievement program were:
Increase attendees viewing duration
Increase the overall event and session level evaluations submission rate
Increase the interaction between attendees and Cisco
Drive attendees to consume not just our general session content but also our executive chats, geographic and technical session content
So what we did was create a badging program that introduced a tiered approach for the badges. Unlocking badges accumulated points for the attendees with the higher tier badges earning more points. Once an attendee had accumulated 250 points they were eligible for an iPad prize drawing. To start attendees off we awarded the “Welcome to VPS” badge which awarded 50 points upon first login. We then aligned badges to our goals so there were badges for watching different types of sessions for at least 15 minutes, submitting evaluations, and asking questions.
So what were the results? Below are some key statistics… Read More »
Networking. Learning. Fun. Our 16th annual Partner Summit in San Diego, California had it all, creating an energizing and forward-thinking environment for our global partners.
Our executives also had a lot to say in between keynotes and networking sessions with much of the focus on Cisco’s vision for the future and our strategy for getting there. The most important topic of conversation, however, was how much we value partners.
During the event, we captured some of Cisco executives’ top takeaways. Want to hear what’s top of mind for Rob Lloyd, EVP, Worldwide Operations; Keith Goodwin, SVP, Worldwide Partner Organization; and Nick, Earle, SVP, Worldwide Partner Organization? Then watch our video.
Keep reading for a full recap of what executives shared in the video. Read More »
The momentum continues on the final day of Partner Summit in San Diego, bringing Catalyst discounts, additional Jabber news, advice on going from good to great, and more—so keep reading for all the details and a link to a handy document that contains all the news.
In this afternoon’s General Session, Keith Goodwin, SVP of our Worldwide Partner organization, introduced author and social scientist Jim Collins who gave a fascinating presentation centered on the day’s theme of Leadership.
He addressed the question of why some companies thrive in uncertainty, even chaos, and why others do not. He also talked about what differentiates “good” from “great.” His answers were based on nine years of research, including six books, which have sold more than ten million copies worldwide.
“The ‘x’ factor and essence of great leadership is not personality,” said Jim. “The ‘x’ factor is humility, combined with a ferocious will.” He also noted that great leaders—and great companies—pick people better than themselves to be on their teams, are tenacious about confronting brutal facts and realities, ask more questions than make statements, and see themselves as being in service for a cause.
Ambassador Blogger Bonanza: Hear What Partners are Saying
A big thank you to our Partner Summit Partner Ambassador Bloggers for blogging throughout the week. This mighty group of bloggers from BCI, Compugen, Dimension Data, Force3, Logicalis, Presidio Networks, and Varrow shared their viewpoints throughout the event. Here are the most recent posts:
Day Three of Partner Summit kicked off to a bouncing beat: Following a thumping performance by C2C, a group of world champion music DJs, SVP Edison Peres took to the stage to congratulate yesterday’s Olympic trip winners and kick off the day’s theme of Innovation.
He then introduced Padmasree Warrior, CTO and Cisco’s co-leader of Engineering, who opened her presentation with a bold statement: “We are on the verge of the most change this industry has seen in several decades.” She then explained how emerging global economies combined with technology advances are resulting in changing business models, and that the intelligent network is at the heart of innovation.
One such innovation is Cloud Connect, a new software platform the company will soon launch for enhancing cloud deployments, increasing cloud security, and simplifying cloud-based operations. Plus, customers can leverage the software to build applications customized for their own requirements.
But what does all this mean for partners? Why more opportunities, of course. To view Padma’s complete presentation, including a demo of iPad authenticating via Cisco ISE to Cisco Quad, check out the replay on Virtual Partner Summit.
Also check out this video--we spoke with partners today to hear from them what it’s like to be a Cisco partner and what’s standing out for them at this year’s Partner Summit.
And don’t miss today’s other big announcements, including Jabber for Everyone, recaps of several of today’s Business Transformation breakout sessions, how to win an iPad, and more! Read More »
Cisco Partner Summit 2012 began today in San Diego for those attending onsite. There’s a lot of excitement in the air, and we’re thrilled to begin meeting partners, attending sessions, and sharing top news.
We know a few of you are already here, but for those of you arriving later today, or joining us on Virtual Partner Summit, don’t forget to refer to the handy checklist we created to help you navigate the event. You’ll find key information about our Partner Summit Ambassador bloggers who will be providing partner perspectives, our new Roving Reporter who will be providing the inside scoop, how you can win an iPad or snag a t-shirt, and how to stay updated on all the Partner Summit news as it happens.
And speaking of Virtual Partner Summit, have you registered yet? There’s still time to register, so make sure you head over to the Cisco Virtual Partner Summit 2012 page. Once you’ve registered, start building your personalized agenda under the sessions tab so that you don’t miss out on any of the action.
What kind of action you ask? Well, on Tuesday, April 17 at 9 a.m. PST, we’ve got John Chambers, Keith Goodwin, and Edison Peres kicking off the event at the Global General Session. We also have Executive Chats, where you can interact directly with executives; Geo and Theater Sessions; guest speakers; and Business Transformation Breakouts happening throughout the week. I also hear there may be some exciting entertainment, so make sure you tune in.
If you can’t make the event live or virtually, replays will be available on the Cisco Virtual Partner Summit 2012 platform each evening and for 30 days after Partner Summit.
Have we piqued your interest? Join us for a photo tour of the Cisco Partner Summit 2012 venue and check out some of our favorite tweets and moments of the event so far. Read More »