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The Future of Consuming

July 25, 2011 at 9:24 am PST

Hate waiting in lines or navigating through crowds at the grocery story? Loathe trying on clothes and accessories? Want to make the most of your time at all times? The good news is there are technology breakthroughs poised to make your shopping experiences easier and quicker!

In South Korea a genius solution is in place to maximize your time when waiting for a subway. A new solution uses augmented reality to bring the supermarket to you so you can shop while you wait. Called E-Marts, these virtual stores are stocked by supermarkets like European grocery store giant Tesco and Home Plus -- but they sell their goods via interactive pictures on subway platforms.

Not only does this solution provide convenience for shoppers but it also has significant impact for the supermarkets. When launched the online sales for the providers increased by 130%. This sales leap was realized without any additional infrastructure from the providers. Imagine growing your business without having to open another store front, hiring additional staff, or maintaining another warehouse for inventory.

This isn’t the only breakthrough poised to transform our shopping experiences. For anyone who loathes searching the racks, hitting the dressing room and (ugh) trying on clothes there is a solution on the horizon. One of my fellow bloggers, Marlowe Fenne, wrote a great post on how Cisco solutions are the backbone for making this concept a reality. Read More »

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