Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:
Off the Top
Value Incentive Program (VIP) 25 has launched and Robb Berger stopped by the Partner Blog this week for an update. Interested in the latest changes to VIP’s structure? Check out Robb’s blog for an overview, and then head over to Partner Central on Cisco.com for a deep dive. (Please note: All partner links to VIP information require a partner login.)
Innovating Beyond Technology
Xander Uyleman blogged this week on how Cisco partner Vodafone has added value to its Cisco Powered Unified Communications service with its unique pricing model. It is an interesting look at innovation in the cloud, and it’s a short, easy read. Check it out and let us know what you think!
Internet of Everything (IoE) Campaign
There is a $19 trillion opportunity in IoE. Claim your share by connecting the unconnected! Check out this campaign in order to share your story and access marketing resources to start conversations about IoE. Read More »
Tags: Cisco, cloud, Internet of Everything, IoE, partner, robb berger, value incentive program, VIP, vip 25, vodafone, Weekly Rewind, xander Uyleman
We have recently launched VIP 25, which reinforces Cisco’s continued commitment to partner profitability. Just as in the past, VIP not only provides you with profitability enhancement on Cisco architectures but also on some new business models such as Cisco ONE, Cloud Services Reseller, and Collaboration SaaS tracks. And, the majority of what you’ve learned and utilized over the last six months (see my blog on VIP 24) will remain in force through VIP 25 – meaning even greater opportunity for improving your profitability in VIP 25.
Key highlights: Read More »
Tags: Cisco, partner, robb berger, value incentive program, VIP, vip25
I am excited to share the changes we’ve made to the Cisco® Value Incentive Program (VIP) 24. As you know, we are evolving our Channel Partner Program to maintain the best partner program in the industry. As an important part of this evolution, we have aligned VIP so that it fits with our evolved Cisco architectural strategy, and continue to focus VIP on new market trends and business models that our customers need for their businesses. We believe you will see greater profitability and customer satisfaction as a result. That’s a win-win for you and for Cisco.
Here are the top things you should know about VIP 24: Read More »
Tags: Cisco, partner, robb berger, VIP
Each week, we’ll highlight the most important Cisco partner news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:
Off the Top
Robb Berger had some news this week on the Value Incentive Program (VIP). VIP is now in its 23rd iteration, and while there are only minor changes this time around, there are items worth pointing out. In addition, there is, as always, a great infographic to keep handy.
Be sure to check out the blog and the infographic to keep you up-to-date on all the enrollment dates and key resources for VIP 23.
True Stories of the Connected
Cisco has produced a miniseries of documentaries called True Stories of the Connected, focused on the Internet of Everything (IoE). This series captures true stories of people using connected technology to better their lives. Be sure to check out that series and watch some videos such as:
Tags: Cisco, partner, partner weekly rewind, value incentive program, VIP
The Value Incentive Program (VIP) is in its 23rd consecutive period and the good news for you is that there are only minor changes to our program strategy this time around. That means everything you’ve learned and used over the last six months will remain the same through July 2014. Even better, due to product development and successful acquisitions, you can take advantage of new product SKUs added in each of the architecture tracks.
Same strategy; additional product options
We want to reinforce what’s working while continuing to help you grow your business. Here’s a recap of our VIP strategies:
- Continue our 90-day grace period on select SKUs so you can adapt to new product transitions quickly and with less impact on your payouts.
- Borderless Networks track continues the Enable and Drive rebate strategy for Cisco Wireless, Catalyst Switching, Routing and WAAS.
- Also, a new Express Security subtrack will provide incentives for small and midsize partners (Initially, this subtrack will focus on Cisco Welcome Program partners).
- Collaboration track offers new rebates on the Hosted Collaboration Services Large Enterprise (HCS LE) SKUs and will continue to emphasize Customer Collaboration products. Note that partners must now hold the Advanced Collaboration Specialization and not the Advanced Unified Communication Specialization to meet the exit criteria.
- Data Center track will expand their product portfolio offering rebates on the new Cisco Unified Computing System (UCS) Invicta Series products and the Nexus 9000 Series Switches.
- The Cloud and Managed Services track will continue for VIP 23 without any structural changes.
Enroll Today and Start Earning Rewards
VIP 23 is available to all of our Cisco specialized, certified, and Authorized Technology Partners (ATP) who sell Cisco architectures within the current six month program period.
Keep this infographic on hand to stay on top of enrollment dates and key resources.
Wishing you continued growth and prosperity through VIP 23. Give us your input regarding the Cisco VIP program and let us know how we’re doing.
Tags: Cisco, robb berger, value incentive program, VIP