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Cisco Partner Weekly Rewind – August 21, 2015

Partner-Weekly-Rewind-v2

Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

The Value Incentive Program (VIP) is always of interest to our partners. After all it generates a lot of profit!

We were happy to hear from Robb Berger this week with the latest details on VIP 26. Want to know the key highlights for this iteration? Check out Robb’s blog and see what’s new.

As always, let us know what you think of the blog. Feedback from partners, especially around partner programs, is vital for Cisco to keep producing programs that work for all of us.

Good Reads

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Simplified Profitability with VIP 26—Enroll Now

The latest Value Incentive Program (VIP) period recently opened and reinforces Cisco’s commitment to partner profitability. VIP 26 continues to offer monetary rewards to partners who focus on technologies as a part of their larger value-based business strategy, and that are key to Cisco architectures and emerging offerings, including: Collaboration, Data Center, Enterprise Networks, Security, Cloud Managed Services, Cloud Services Reseller and Software as a Service (SaaS). In general, the highest rebates will be on some of our newer technologies and solutions that enable you to capture the market transitions with Cisco, provide the latest in our technology innovation to your customers, and insure longer lifecycles for the offers you are providing. We encourage our partners to review the changes to VIP via the links below, and take full advantage of the benefits provided by VIP 26.

Key highlights:

  1. New transition period: All SKUs are now protected from change for the first two months of the new VIP period.
  1. CSAT continues to simplify: Customer Satisfaction remains a primary focus of Cisco and our Partners. To simplify our CSAT process, starting in VIP 26, Partners are required to provide customers’ contact information (including email addresses to which the surveys will be sent) instead of having a requirement for valid completed surveys. Partner involvement in low score follow-up is still required.
  1. Integrated Cisco ONE™ SKUs. Cisco ONE™ SKUs are now integrated into the appropriate Enterprise Networks and Data Center subtracks.
  1. Meraki U.S. pilot. The Enterprise Networks track includes a Meraki Cloud Networking subtrack pilot for the United States, providing rebates on select Cisco Meraki switches, access points, and mobile device management on Global Price List (GPL).

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Boost Your Video Sales with Cisco’s Summer Incentives

Ah, the dog days of summer. For me, growing up in VERY humid southern Georgia, it brings back memories of swimming pools, baseball games-and summer movies. I often loved to duck into a cool movie theater with my friends and see the latest Hollywood had to offer, like The Godfather and Young Frankenstein. There was something magical about the big screen.

These days the big screens in my world are video conferencing screens, but the magic isn’t lost. They are amazingly powerful pieces of technology that will play an increasingly significant role in the future of collaboration. It’s exciting to watch video take hold in the workplace and look at the possibilities as we wind up our year and prepare for FY16.

Video presents a huge business opportunity for us. Less than 10 percent of today’s corporate conference rooms are video-enabled; that number will jump to 50 percent by 2020, according to Aragon Research. We can be the ones to equip those rooms with video, which is a $10 billion prospect.

Barriers to video in the past have been high cost, user resistance, complicated equipment, and too many choices. But many of those barriers are disappearing as video becomes mainstream in companies, younger generations of workers enter the workplace, and equipment becomes slicker and easier to use (ex: Cisco DX70s and DX80s).  Read More »

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Cisco Partner Weekly Rewind – May 8, 2015

Partner-Weekly-Rewind-v2

Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

I’m back with the Weekly Rewind after a one week absence while I covered Partner Summit and Marketing Velocity in Montreal.  Before I even get around to wrapping that up though, perhaps you’ve heard there was a big story this week…

Off the Top

Just in case you somehow missed it, on Monday, May 4, Cisco named Chuck Robbins as the next CEO, effective July 26. After 20 years of leadership, John Chambers will move into the role of Executive Chairman.

As you can imagine, we are all quite excited about this news and can’t wait to see where Chuck’s leadership will take us next. At the same time, we are so thankful to have had John as CEO for the past 20 years and I, for one, am thrilled that he’s staying on as Cisco’s Executive Chariman.

What do you think of the announcement? Join me in congratulating Chuck in the comments section below. Also be sure to follow @ChuckRobbins on twitter as he often tweets directly to Cisco Partners:

Thanks to all our partners who have reached out this week – I am so gracious! @Cisco partners are the best! @CiscoPartners

– Chuck Robbins (@ChuckRobbins)

Cisco Marketing Velocity and Partner Summit

Now back to our regularly scheduled program. I spent all of last week in Montreal covering Cisco Marketing Velocity 2015 and Cisco Partner Summit 2015. It was a busy week to be sure. With the events running in conjunction this year, there was a great deal of ground to cover. Before we even go there, how about one last fun look and what it was like to be in Montreal last week for Velocity and Partner Summit?

Hopefully, my recaps of Velocity and day one, day two and day three of Partner Summit brought you the news you needed to see, and a pretty good idea of what it felt like to be at the event this year.  You also had a chance to hear from Steve Benvenuto and Edison Peres with a couple of announcements from last week that are certainly of interest to partners. Read More »

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Cisco Partner Weekly Rewind – February 13, 2015

Partner-Weekly-Rewind-v2Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

Value Incentive Program (VIP) 25 has launched and Robb Berger stopped by the Partner Blog this week for an update. Interested in the latest changes to VIP’s structure? Check out Robb’s blog for an overview, and then head over to Partner Central on Cisco.com for a deep dive. (Please note: All partner links to VIP information require a partner login.)

Innovating Beyond Technology

Xander Uyleman blogged this week on how Cisco partner Vodafone has added value to its Cisco Powered Unified Communications service with its unique pricing model. It is an interesting look at innovation in the cloud, and it’s a short, easy read. Check it out and let us know what you think!

Internet of Everything (IoE) Campaign

There is a $19 trillion opportunity in IoE. Claim your share by connecting the unconnected! Check out this campaign in order to share your story and access marketing resources to start conversations about IoE. Read More »

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