The Cisco Visual Networking Index (VNI) confirms much of what we already know: Service providers will need to carry more video traffic to more devices delivered as unique on-demand streams. All at the time and place of the end-user’s choosing.
But the sheer scale of this demand makes interesting reading. The Cisco VNI projects that by 2017, the global Internet will reach nearly half (48%) the world’s population, each with roughly five devices and machine-to-machine connections. Together, they will drive a total of 93 exabytes of internet traffic per month. Significantly, Internet video will make up two thirds of this Internet traffic, 65% of which will be carried over content delivery networks (CDN).
And it’s not only Internet video.
Cisco VNI also projects that by 2017, video on-demand (VOD) traffic will nearly triple as it reaches 400 million global subscribers.
The bottom line is that service providers need to deal with unprecedented scale requirements with ever greater capabilities to manage and monitor their CDNs.
Cisco Product Manager Eli Fuchs discusses Cisco’s newly unveiled Videoscape Distribution Suite, an open platform that delivers video content across multiple screens, protocols, applications and networks.
VDS, which serves as the network distribution engine behind the Videoscape architecture, is a complete, interoperable and holistic solution that bridges cloud and network functionality.
By any measure, consumers are watching more video with more screens than ever before. Mobile devices both in the home and on the go that make consuming video simple are creating a tidal wave of data. For network owners, the trend of traffic growing faster than revenue is accelerating and putting enormous pressure on existing content delivery networks (CDNs).
At IBC 2012 in Amsterdam, Cisco unveiled its expanded and enhanced CDN portfolio, branded as the Cisco Videoscape™ Distribution Suite (VDS). Cisco VDS, which encompasses eight different products serves as the network distribution engine behind the Videoscape architecture and is a complete, interoperable and holistic solution that bridges cloud and network functionality.
Cisco Product Manager Eli Fuchs discusses VDS and the resulting features and functionality it brings to providers across the video ecosystem.