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Announcing MSI for 3rd Party Management Partners

Many of you following this blog are very likely familiar with the Media Services Interface (MSI) and the key role MSI plays in the Medianet architecture. The MSI is an SDK residing on rich media applications and endpoints that makes the network and applications smarter together. Over the past several months the MSI has been increasingly integrated across a wide range of Cisco applications and endpoints. The path forward looks very exciting with plans for many more rich media applications integrating with the MSI.

The Cisco Developer Network program for Medianet system management partners has been in place for some time now and has been instrumental in helping 3rd party network management system partners leverage the benefits of medianet from a network standpoint. We are pleased to announce the expansion of this program to include MSI interoperability verification and testing for system management partners. For the first time, system management partners that are focused on the endpoint and application side of the equation can use the MSI to proactively monitor application performance and accelerate troubleshooting.

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Cisco’s new hyperscale approach to Connected Physical Security

What you need to know

In an increasingly connected world, Big Data is the latest buzzword making the rounds of venture capitalists and enterprising young startups. It offers the opportunity to turn raw data into business-impacting insights to boost sales, cut costs, and decrease cycle times. A similar revolution is happening in Video. Thanks to Moore’s law, ever higher pixel counts, and manufacturing improvements, cameras (and more importantly the software to analyze the video they capture) are proliferating. These new technologies take video surveillance to an all new level. While protecting people and assets, they can also count the number of people waiting in line at a checkout counter, generate a heat-map of the most-trafficked area of the store, and help streamline traffic flows on busy street. These increasingly intelligent camera systems will create a new capability we call Video Intelligence. This is similar to Business Intelligence, or data-mining, except that by turning video into information, it turns every camera into a real-time sensor of the real world.

Physical Security-enabled Business Transformation

The benefits of video intelligence will enable businesses and governments to radically transform the way they do business and deliver services. A video intelligence system will be an integral part of an organization’s IT infrastructure. It will run on a converged network and will connect every branch to the data centers. This will lead to a proliferation of cameras and a need to bring back the video and analytics data in realtime. We believe that this will lead to a dramatic increase in the scale of the deployment of video. Hyperscale deployments require systems capable of digesting huge video flows.

So what is a hyperscale system?

A hyperscale system is one that is capable of providing massive amounts of information and  real-time intelligence to people and devices at massive scale for a specific purpose, at global scale.  For example, think of Google, the GPS systems you use to navigate, Apple’s Siri voice recognition system or IBM’s Watson.  The emergence of hyperscale systems and the need for them, have changed the way we work, live learn and play.

Introducing Cisco Video Surveillance Manager 7.0

On Sept 6, Cisco announced Video Surveillance Manager 7.0, the industry’s first end to end system built from the ground-up and certified to run in Cisco’s UCS virtualized computing environments delivering all of the IP-based applications for Connected Physical Security together as an integrated end-to-end system. These new solutions now make it possible for customers in healthcare, public sector and retail to move beyond traditional basic safety and security surveillance deployments and use video to transform the way they run their businesses through hyper-scalability and ease of configuration.  Cisco also introduced a compete new line of IP video surveillance cameras, an extension of its medianet strategy and remote management services, to help IT and security teams partner to implement very-large scale video deployments.

These new systems are capable of providing significantly greater benefits to businesses and organizations worldwide. hyperscale physical security systems will deliver intelligence and business capabilities at a fraction of the cost, and complexity of traditional physical security systems.

Powered by Cisco’s award winning Cisco Unified Computing System and Unified Data Center / Virtualization technologies, and end-to-end Medianet technologies and architectures these new systems are now becoming much faster, denser, and far simpler to use, manage and deploy, providing more than 10 times improvement in performance, space savings and TCO. Cisco’s new hyperscale systems are capable of supporting more than 10,000 streams of video on a single integrated system, with integrated applications.  Hyperscale systems have the advantage they can support the needs of not only security but also can be used for business operations, day to day, to improve efficiency and to deliver new capabilities to government and enterprise businesses.

To learn more, please check out the links below or stop by to see Cisco’s new hyperscale systems at ASIS 2012 in Philadephia (booth #213):

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Announcing the MSP CDN Program Including the IVT Program, Plugfest!

One of the key objectives of Medianet is to integrate a smarter network with various media endpoints in order to simplify end-to-end deployments and operations and to enhance quality of experience for the end user. We are very happy to announce Plugfest as a strategic step forward towards meeting this objective. Plugfest is an Interoperability Verification Testing (IVT) event to be hosted at the ASIS show (booth 213) in Philadelphia, September 10- 12, 2012. Plugfest at the ASIS will be focused on verifying IP Surveillance Cameras within a Cisco network.

We are very pleased to announce Plugfest for you. Plugfest launches the Media Services Proxy (MSP) capability as part of Cisco Medianet solutions. This would be a very good opportunity for you to get your cameras verified with the Cisco’s Medianet-enabled network by just plugging your camera in. There is no additional development or change required on the end points provided there is compliance to standard based protocols like RTSP, SDP and mDNS, which MSP is based on. On successful verification, your organization along with qualified camera models and the capabilities they have been tested against would be listed on the CDN (Cisco Developer Network) partner page. You would also get the Cisco CDN “Compatible” logo that can be shared externally! You can find all details on Plugfest on the CDN MSP portal. Read More »

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Stay Connected!

As Hurricane Isaac is about to make landfall on the Gulf Coast of the United States, I can’t stop thinking about Hurricane Andrew, who hit my hometown in Miami, Florida back on August 24, 1992.  Hurricane Andrew, the third costliest hurricane, costing over $26 billion, hit our neighboring city of Homestead, Florida the hardest.

The morning of August 24th, around 3am, I will always remember very clearly.  The winds were howling so loud it woke me up.  The sky was bloody red.  It looked and sounded like a really horrible scary movie.  To this day, I can never watch horror movies.

The days that followed were some of the toughest I had experienced.  My colleague Mark Rogers’ put it well in his blog he shared “Conditions were terrible”.  Looking at the devastation of Hurricane Andrew to our State, our neighbors, our home, what was in front of me was pure sadness.  After many, many weeks, school was able to resume in trailers.  On the first day back, not all of my friends returned.  I heard some decided to move away permanently while others were not ready to return.  I remembered my homeroom teacher telling us to stay connected. Read More »

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What Does Adopting a Video Strategy Mean for Your Network?

In a recent Forbes article Guido Jouret, Cisco’s Emerging Technologies CTO, talks about how in today’s business world all companies require video strategies to achieve successful collaboration. I couldn’t agree more.  I recognize however that implementation of video technology like telepresence raises concerns about network capacity. While high-quality, secure video enables more face-to-face interactions and helps build deeper relationships, an insufficient video implementation can ruin the user experience and counter potential productivity gains.

So how will your network support video collaboration?  The short answer:  With the right enterprise-level solution for video implementation, your network will operate seamlessly and video connections will be as personal as in-room meetings.

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